1. Why is Personal Selling important to the economy? Ans: Personal selling is where businesses use people to sell the product after meeting face-to-face with the customer. Personal selling is flexible and has many characteristics. For instance‚ the sales person can answer and overcome objection and focus on points of customer interests. Also‚ it builds relationships in the form of ensuring that buyers receive the appropriate service. Moreover‚ direct feedback‚ in this form of communication‚ the
Premium Sales
INDUSTRIAL AND MANAGEMENT ENGINEERING PROFESSORS Chatterjee Jayanta Mittal A K Kripa Shanker Sharma N K Sharma R R K (Head) Sinha Arun P Varman‚ Rahul jayanta mittal ks rrks asinha rahulv 7858 7345 7683 7172 7782 7970 VISITING FACULTY Sarkar Runa Sengupta R N Phani B V Singh Anoop runa raghus 6608 6607 ASSISTANT PROFESSORS Peeyush Mehta pmehta 6647 nksharma 7622 bvphani anoops 6606 7679 ASSOCIATE PROFESSOR Bansal‚ Veena Swami Sanjeev Convenor‚ DUGC Convenor‚ DPGC Faculty Counsellor:
Premium Management
explain the 7 elements of the extended marketing mix and illustrate how the mix would be tailored to suit the needs of two customer groups‚ within a Hospitality and Tourism organisation of the choice. The organisation author choose to help demonstrate how extended marketing mix is used in real work environment is Hilton Belfast Hotel in Northern Ireland. Author will explain extended marketing mix definition and 7 elements of it. Extended Marketing Mix Marketing decisions generally fall in to the following
Premium Belfast Marketing Hotel
FEBRUARY 21‚ 2015 ABOUT GUEST AUTHORS MARKETING BOOKS ARCHIVES Search Marketing 91 Search HOME MARKETING TUTORIALS MARKETING MIX SWOT ANALYSIS MARKETING ARTICLES CONTACT ME FEBRUARY 21‚ 2015 Home » marketing mix » Marketing mix of Nestle Marketing mix of Nestle Consumer product marketing Join over 8000 Marketers by subscribing through RSS or email Enter your email address: In3uence shopper behaviour with powerful Shelf Ready Packaging Subscribe to Marketing91 Marketing91 Like 4
Premium Marketing Maggi Chocolate
Marketing Mix Terra Roberts MKT 421 October 18‚ 2010 Lori McCloud University of Phoenix Marketing Mix Marketing mixture is required for an organization to plan and implement all new marketing strategies and tactics. There are four important elements in planning a marketing mixture: product‚ price‚ place‚ and promotion. Each of these elements are vital in developing‚ and implementing the plan. In this paper‚ one can see how Bank of America implemented a plan to increase new customer
Premium
beyond‚ we must look ahead‚ understand the trends and forces that will shape our business in the future and move swiftly to prepare for what’s to come. We must get ready for tomorrow today. That’s what our 2020 Vision is all about. It creates a long-term destination for our business and provides us with a "Roadmap" for winning together with our bottling partners. Mission Our Roadmap starts with our mission‚ which is enduring. It declares our purpose as a company and serves as the standard against
Premium Coca-Cola Diet Coke
the focal point in the development of successful marketing strategy. Marketing strategies both influence and are influenced by consumers’ affect and cognition‚ behaviour and environment. In the banking field a unique ‘Relationship’ exists between the customers and the bank. But because of various reasons and apprehensions like financial burdens‚ risk of failure‚ marketing inertia etc.‚ many banks are still following the traditional ways of marketing and only few banks are making attempts to adapt
Premium Marketing Customer relationship management Bank
insurance companies in Bangladesh from their inception are investing in different financial assets. This paper analyzes the structure of investment portfolio of different general insurance companies of Bangladesh and tries to focus to the cause effect relationship between the structure of investment portfolio and profitability of insurance companies in Bangladesh. To fulfill the objectives this paper considers cases of 13 general insurance companies operating in Bangladesh. Data has been collected from
Premium Insurance Investment Financial services
Marketing Mix The Dinner house Restaurant marketing mix is comprised of these following approaches to pricing‚ distribution‚ advertisement and promotion. Pricing The Dinner House Restaurant pricing scheme is that the product cost is 50% of the total retail price. Distribution The dinner House’s food will be distributed through a takeout model where customers can call in their order and come to the restaurant to pick it up or come in and dine at the restaurant. Advertising and Promotion The
Premium
| |BLUEPRINT OF HOTELS | |AND THEIR MARKETTING MIX | |
Premium Hotel Taj Mahal Palace & Tower