Tangibles (Physical appearance) At the first glance‚ H&M has a simple and clear design. (Appendix A) In the shop‚ different products are classified into different categories and there are clear directional signs which are easy for customers to find out what they need. (Appendix B) Also‚ the price tags are explicit and detailed for customers to understand. (Appendix C) Besides‚ the fitting rooms are located next to the cashiers which bring convenience to customers allowing them to pay right away
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1. About H&M (1) H&M history -H & M Hennes & Mauritz AB comprises five different independent brands – H&M‚ COS‚ Monki‚ Weekday and Cheap Monday. The H&M Group has a total of approximately 2‚700 stores all over the world. -From a single womenswear store in 1947 to a global company offering fashion for the whole family and their home‚ under the brand names of H&M‚ COS‚ Monki‚ Weekday‚ Cheap Monday and H&M Home. -2012 H&M plans to open in Bulgaria‚ Latvia‚ Malaysia‚ and Mexico and via franchise
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Priya H Phone: 8892103120 Test Analyst Mailto: hanumanthaiah.priya@gmail.com OBJECTIVE To work as a catalyst in a challenging Software Testing and Quality Assurance Projects where I will have the opportunity to utilize
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Tobacco Culture oversees the mental world of farmers in the tidewater area over the eighteenth century. T.H. Breen does not focus on the analysis of the tobacco farmer’s philosophical ideas or political views. (Preface xxv) To be more precise T. H. Breen concentrates on the farmers’ daily planting cycle‚ the psychology of their planting style‚ and a political ideology. The author gives the readers a look on how the tobacco planters observed their agricultural and economic adjustments during the
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Heather H. Evans (H.E.) graduated from Harvard Business School in June‚ 1983. She showed considerable interest in the fashion industry‚ having some background in this area. She was a fashion model from 1975 through 1979 and‚ in the summer of 1982‚ she worked for Jackie Hayman‚ Inc.‚ as an assistant to the President of this young firm that manufactured designer clothing. An additional valuable asset was that she worked as a financial analyst for Morgan Stanley & Co‚ Inc. from 1979 through 1981 dealing
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H&M & Z A R A Date: 24/10 2008 Table of contents Introduction p. 3 Zara Company presentation p. 3 Generic strategies p. 3 & 4 Growth strategies p. 4 & 5 Pest analysis p. 5 & 6 Value chain p. 6 & 7 SWOT analysis p. 7 & 8 Price / quality Grid p. 8 H&M Company presentation p. 9 Generic strategies p. 9 Growth strategies p. 10 PEST analysis p. 10 & 11 Value chain p. 11 & 12 SWOT analysis p. 12 Zara
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Description___________________________________________ H&M is a leading brand in producing frontline affordable fashion. Founded in 1947 in Sweden‚ as Hennes and Mauritz (H&M)‚ it has expanded globally and found itself having gained a reputation as a major multinational clothes and cosmetics retailer. The business mainly operates in North America‚ Asia and Europe‚ with its headquarters in Stockholm‚ Sweden. It had over 2‚200 outlets around the world and a turnover of SEK 126‚966 million in 2010. (H&M‚ 2011e) The company
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In medieval times‚ shields were used to shield and protect a knight or soldier. They are also a way to distinguish where the soldier is from and what family background they have. Rulers and noblemen created symbols on banners and shields to help identify each knight. An emblem represented a ruler or family. This helped identify knight’s heritage. During combat‚ a knight can tell who they are fighting by the emblem or symbols. Over time‚ symbols started showing up on clothing items or surcoats
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Warrior with Shield by Henry Moore‚ from the mid-twentieth century (1954). This sculpture is composed of form because it is three-dimensional which‚ has height‚width and depth. This form has geometric shapes; the shield that the men is holding is a thin spherical shape with a pointy middle and the head of the man is an oval spherical shape. A strong sense of form has been created by increasing the contrast between highlights and shadow areas. For example the pointy part of the shield‚ the stomach
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Products range they deal in H&M brand deals in: • Assecories • Suitning for women& men • High volume fashion basics for men&women • Swimwear • Nightwear • Underwear • Ladies Footwear • Cosmetics • Childrenwear • Children apparel 2. Identify Customers (Consumers) H&M brand’s customers are: • Men • Women • Teenagers • Children 3. Identify Means of Competition (Why will consumer buy the products??) H&M retail stores have products that are High Fashionable & Quality at low prices. H&M has advanced technology
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