HotOrNot J eanine BENJAMIN ‚ C ristina BURDEINAIA ‚ C hiaHsuan CHIANG ‚ L yndsey NOEL 1. Summary and brief analysis HotOrNot can be defined as a phenomenon and trend of our modern society of meeting and mating through a website‚ app‚ and being behind a screen. The meetingrequests contains members’ decisions about whether or not they wish to meet other members (randomly generated from HOT or NOT.com’s membership database) after viewing pictures and brief profiles of those other members
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dilemma is at maximizing their revenue and profit which falls into two difficult components; the uncontrollable and unpredicted revenue and limited profit. Because of the ticket price exposed to competition and each chain is serving different geographic market‚ thus the ticket price can’t be increased more. Also‚ the revenue streams components are limited and ticket sales revenue is the main contributor in the business of exhibition. Moreover‚ the cost of producing the movie is becoming higher. The
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1. Amazon.com‚ Peapod‚ Dell‚ and many furniture manufacturers use push-pull supply chain strategies. Describe how each of these companies takes advantage of the risk-pooling concept. To better understand the strategies used by the three (3) companies and furniture manufacturers‚ the definition of Push or Pull is established below: Push Strategies – when the manufacturer uses its sales force and trade promotion money to induce intermediaries to carry‚ promote‚ and sell the product to end users.
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products etc. Cavinkare products in the market are Business Products Skin care Fairever Fairness cream Nyle Herbal cold cream Nyle Moisturising Lotion Hair Care Chik Shampoo Nyle Herbal Shampoo Meera Shampoo/Meera Herbal Powder/Meera Hair oil Karthika Shampoo Personal care Spinz perfume Spinz deodorants Spinz Talc Meera Herbal Soap Food Products Chinni Garden Namkeens Ruchi Retailing Green trend Salons by 2005 Situation Analysis Market Summary: Cavinkare identified the gaps
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Factors : Some Findings…… • • • Seasonal Demand Huge Untapped market Increasing Middle Class & Disposable Income • • Category Growth & Profitability Strong Media Growth & Innovative Branding 60% population Under the Age Of 30! Long & hot summer • • • Peak season is March-May. Only 3 major players…..6 in all! Only 60% of the market demand is met on daily basis! 10 million liter ice-cream sold each year…100 crore taka market Category growth for the last 3 year averages 20%....Dhaka and
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develops and popularized the growth share matrix as shown in figure. BCG MATRIX of Unilever Pvt. Ltd: According to the Unilever Pvt. Ltd‚ the relative market share and market growth rates of different products of unilever are given below:- Name Relative Market Share Market Growth Rate Brooke bond supreme 41% 45.03% Knorr noodle 51% 29% Lux 21% 29.15% Surf Excel 23% 27.37% Lifebuoy shampoo 15% 85.03% Rexona deodorant 2% 8% BCG MATRIX Figure: Market growth rate High low
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Snack Pellets Market by Type (Potato‚ Corn‚ Rice‚ Tapioca‚ Mixed Grain and Others) & by Geography - Global Trends and Forecasts to 2019 Report by Markets And Markets Snack pellets are semi-finished expandable snack that are manufactured using extrusion process. These are available in multiple forms‚ shapes‚ flavors‚ and textures. Hot air expansion and hot oil frying are two of the most commonly used methods for the conversion of snack pellets into finished ready-to-eat form. Conversion of
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Market share analysis is an important part of a market analysis and indicates how well a firm is doing in the market place compared to its competitors. We must identify the key players; who are the top players in each identifiable segment of the market. Are they providing premium quality or premium service or price advantage? This helps identify possible future target segments. The local market in Puerto Rico‚ offers numerous beers but among the most famous are Medalla Light‚ Heineken‚ and Coors
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bakery) A weak cost structure means Rahat bakery’s costs are high in comparison to their competitors. Opportunities Fragmented Market (Rahat bakery) Fragmented markets provide many opportunities for Rahat bakery to expand and increase market share. Financial Leverage (Rahat bakery) Leveraging the balance sheet allows Rahat bakery to quickly expand into other markets and products. Innovation (Rahat bakery) Greater innovation can help Rahat bakery to produce unique products and services that meet
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Case Study on Mary Kay Cosmetics: Asian Market Entry Executive Summary Mary Kay Cosmetics Inc’s (MKC) was facing challenges of increasing number of competing direct selling organizations in the US cosmetics market and was not satisfied with their sales revenue generated from international sales. They believed MKC culture could be transferred internationally and that Mary Kay Ash’s charisma‚ motivation and philosophy were likely to appeal to women throughout the world. MKC management would
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