Demonstrate which value adding activities the Virgin HQ is performing and give examples of each of these. According to Goold et al (1994) there are four main types of activity by which a corporate parent can add value. Envisioning – The corporate parent can provide a clear overall vision or strategic intent for its business units. Coaching & Facilitating – The corporate parent can help business unit managers develop strategic capabilities. Providing Central services – A provider of capital
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Rani Lakshmibai (Manikarnika) was married to Raja Gangadhar Rao Newalkar‚ the Maharaja of Jhansi in 1842‚ and became the queen of Jhansi. After their marriage‚ She gave birth to a son Damodar Rao in 1851. However‚ the child died when he was about four months old. After the death of their son‚ the Raja and Rani of Jhansi adopted Anand Rao‚ the son of Gangadhar Rao’s cousin. However‚ it is said that the Raja of Jhansi never recovered from his son’s death‚ and he died in 1853. Since Anand Rao was adopted
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WHAT DIFFERENCE CAN ONE PERSON MAKE TO A BIG ISSUE LIKE GLOBAL WARMING? IT SHOULD BE UP TO THE GOVERNMENT TO SORT IT OUT? GLOBAL WARMING IS A HUGE PROBLEM FOR THE PLANET. GLOBAL WARMING IS THE RISE IN TEMPERATURE OF THE EARTH’S ATMOSPHERE. IT IS VITAL FOR YOU TO KNOW THAT GLOBAL WARMING CAN ALSO BE A REASON FOR THE EARTH TO DESTROY. THE SUN’S RAY’S PASSES DOWN TO THE EARTH AND THEN THE EARTH GETS WARMER‚ THE EARTH GETS WARMER THEN THE SEA LEVELS RISE AND THERE COULD BE SEVERE FLOODS‚ TORNADOS‚
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Case Analysis: Virgin Mobile USA What we are analyzing here is pricing of a service in a market which is saturated‚ as it has reached maturity‚ is highly capital intensive and in which a large amount of competition prevails. Virgin however is a known brand name with an extremely diversified portfolio. It has experimented successfully with the telecom business in the UK but failed in Singapore. It now targets the USA market; the problems before it are to: come up with an appealing offer and ensure
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particularly far‚ they should look for reasons for scepticism about the strategic rationale; typically‚ the press coverage will provide ample guidance here. .. _... E· .- lC ase xamp e ··_·.c The Virgin Group Students will probably have different views on the corporate rationale of the Virgin Group as this is a private limited company and Branson uses the media very carefully to enhance his business. He appears to have two images: the carefree adventurer and the astute entrepreneur. Students
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BA Honours: Tourism and Business Management Virgin Trains Lecturer Name: BIRTE SCHMITZ Student Name: Ana Maria Do Amaral Zacarias ID: 20272212 Year: 3 Virgin Trains Introduction Strategic Management involves looking at ground realities and formulating an approach that can achieve desired results in the context of these realities. It follows that strategy will differ from context to context. Readymade strategies rarely work‚ and‚ this is the main problem with strategy development; businesses
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DIVERSIFICATION The Virgin Group covers a wide range of industries But keeping the brand name in all of them is not a good strategy. This is because the brand Virgin originally stood for a particular set of products/services with its own brand image. But when it affixed it to every possible product/service that wasn’t necessarily related to the original product/service‚ it lost its value. The brand lost its brand image that it cannot deliver one particular message to its consumers as the products/services
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Political The long-term political consequences of the crisis are as yet unclear. The crisis‚ and the siege of Suvarnabhumi Airport‚ saw a rise in international press coverage on Thailand‚ with numerous high-profile articles breaking Thai taboos about public discussion of the role of the monarchy in the crisis as well as the succession. Thailand political situation is described uncertain. The crisis escalated and increasingly affected the economy. ZEN Department Store can lose some revenue due to
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Problem statement The main challenge facing Virgin Atlantic Airlines is identifying and executing a strategy that will help it become a more profitable and established airline in the industry going forward. Virgin had an income loss of 14.5 M pounds in 1991-92‚ and a small profit of 0.4 M pounds in 1992-93(Exhibit 2). In contrast‚ British Airways had $297.7 M profit which is 3.19% of its total sales in 1992 (Exhibit 10). VAA has been pursuing a marketing strategy to serve all classes of passengers
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Memories of Family Camping Trip The smell of campfire smoke lingers in my nostrils. The breeze moves through the trees‚ creating a melody for all to hear. The bubbling sound of a brook can be heard far in the distance. Peace and tranquility settle upon my soul‚ and I feel that everything is right. Nature wraps its arms around me and I feel safe and comforted. I soon hear the sounds of children’s laughter and the whooshing of bicycles going by. I finally open my eyes and pull myself out of
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