Perodua – Advertising with social dimension Executive Summary Perodua was set up as a national car project in the year 1993. In the initial years of its inception the company operated in a protected environment marked by both tariff and non-tariff barriers. By the year 1998 leveraging on its high local sourcing strategy the company‚ along with Proton‚ managed to capture up to 90% market share. In 2001 the company set up a joint venture with Daihatsu Motor Co. and Mitsui & Co.‚ the
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Vodafone/ExxonMobil Marketing Strategies Riad Akhundov‚ Ryan Cohen‚ Nhu Lam‚ Nazar Orozbaev‚ Qwynn Trotter‚ and Caglayan Arslan 9/27/2012 Table of Contents Table of Contents………….………………………………………………………..1 Executive Summary………………….……………………………………………..2 Background…………………………………………………..…………………..3-4 Vodafone…………….…………………...………………………………….3 ExxonMobil……………………………...…………………..........................3 Marketing Strategies……………………………………………………………..5-8 Vodafone……………………………………………………………………
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Vodafone is a leading international mobile communications company with interests in 27 countries Task 1: P1….. The different business types of ownership‚ including 1 Sole Proprietorships‚ 2 Partnership‚ 3 Corporation‚ and 4 Limited liability companies. The business ownership in Vodafone is corporation‚ A corporation is a legal entity and the ownership called "Shareholder". The number of share in Vodafone is 4.92B. The
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CORPORATE SOCIAL RESPONSIBILITY OF PETRON CORPORATION Submitted by: Dianne C. Buenaventura MBA 652- Corporate Social Responsibility Submitted to: Dr. Emelyn Quintos- Libunao PETRON CORPORATION The largest oil refining and marketing company in the Philippines. Supplying nearly 40% of the country’s oil requirements‚ our world-class products and quality services fuel the lives of millions of Filipinos. BUSINESS DESCRIPTION Petron Corporation (Petron)
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Academy of Management Review 2012‚ Vol. 37‚ No. 2‚ 300–326. http://dx.doi.org/10.5465/amr.2010.0522 UNDERSTANDING ATTRIBUTIONS OF CORPORATE SOCIAL IRRESPONSIBILITY DONALD LANGE Arizona State University NATHAN T. WASHBURN Thunderbird School of Global Management Notwithstanding the significance to organizations of external reactions to bad behavior‚ the corporate social responsibility literature tends to focus on the meaning of and expectations for responsible behavior‚ rather than on the meaning
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Environment and pollution in CSR Introduction There are different type of pollution that affect the environment for example: Water pollution‚ Air pollution Land pollution Noise pollution and Radioactive pollution. Water pollution Water pollution is the pollution of water bodies for example ‚ rivers‚ oceans‚ aquifers‚ lakes and groundwater. Also there are some undesirable substances pollute the water. Moreover there are many cases of water pollution one of the themes is Industrial
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Vodafone’s Vision Statement Our vision is to be the world’s mobile communication leader - enriching customers’ lives‚ helping individuals‚ business and communities be more connected in a mobile world. Executive Summary Vodafone Group‚ PLC is the world’s largest cell phone provider with 150 million customers and operations in 16 countries and minority stakes in companies in 10 other countries. Its first mover advantage and acquisition strategy along with its ability to continuously transform
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Introduction In this booklet I am going to be comparing two different businesses; Oxfam and Vodafone. I will be talking about their different aims and objectives‚ the main business activities and their Vision and Mission statements. I will explain the links between these and why a business should have aims and objectives and in the end I will develop SMART aims and objectives for Vodafone. Background of Businesses Oxfam The name Oxfam comes from the Oxford Committee for Famine Relief founded
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What is CSR? To what extent is there a business case for CSR? In the late 1960s and early 1970s‚ the phrase ‘Corporate social responsibility’ (CSR) came into public view. This essay will describe that what CSR is and how much profits will be taken in business for CSR. Nowadays‚ companies not only sell their products but also give back to the society such as being active in the charity drive‚ solving environment problems‚ spending money to making infrastructure and helping other people achieve
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HOW DOES FAIRFAX MEDIA DEFINE CORPORATE SOCIAL RESPONSIBILITY (CSR)? Fairfax has commenced a process of stakeholder engagement to help determine what matters most to them in terms of its sustainability performance and corporate social responsibilities. This process has included engagement with their people‚ their shareholders‚ financial analysts and their audiences. Fairfax identified four areas of focus for Fairfax’s corporate social responsibilities: 1.Editorial integrity: Fairfax’s longstanding
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