DF * A system of trading money which: * provides a safe place to save excess cash‚ known as deposits. Marketing of Banking Services * Bank marketing is the aggregate of functions‚ directed at providing services to satisfy customers financial (and other related) needs and wants‚ more effectively and efficiently than the competitors keeping in view the organizational objectives of the bank.” Importance of Marketing of Banking Services * The existence of the bank has
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Determinants of Corporate Cash Holdings C. Hobma‚ S. Labitzke‚ M. Munsterhuis‚ L. Zwols March 24‚ 2011 This paper examines what determinants explain corporate cash holdings of 1078 US rms listed on the New York Stock Exchange (NYSE) for the period January 1990 till December 2007. Using regression analysis with panel data we show that our ndings are in line with previous literature. Consistent with the trade o theory‚ we found a signi cant positive relationship between rms’ investment opportunities
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Germany. In the early 1930s German auto industry was still largely composed of luxury models‚ and the average German rarely could afford anything more than a motorcycle. In 1933‚ Adolf Hitler declared his intentions for a state-sponsored "Volkswagen" program (Volkswagen literally means the car of the people). Hitler required a basic vehicle capable of transporting two adults and three children at 100 km/h (62 mph). The new vehicle was designed by Ferdinand Porsche. During Second World War‚ production
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PATIL Abstract What are the trends observed in the performance of Public Sector and Private Sector Banks? How do they perform when compared across the critical component of Capital Adequacy‚ Asset Quality‚ Management Efficiency‚ Earning Quality‚ Liquidity and Sensitivity to Market? A modest effort to compare public and private sector banks on the basis of six such crucial components OBJECTIVES OF STUDY ➢ To do an in-depth analysis of the model. ➢ To analyze 6 banks to get the desired results
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categories which tell us about different facets of a company’s finances and operations. An overview of some of the categories of ratios is given below. Leverage Ratios which show the extent that debt is used in a company’s capital structure. Liquidity Ratios which give a picture of a company’s short term financial situation or solvency. Operational Ratios which use turnover measures to show how efficient a company is in its operations and use of assets. Profitability Ratios which use margin
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A project report on “To study Brand awareness and Brand equity of Volkswagen in surat city” For partial fulfillment of the requirement For the degree of B.B.A programs Prepared by: Jainil Gajjar(116) [T.Y. B.B.A. MARKETING] Under the guidance of: Mr.Ojas Desai Submitted to B.R.C.M. College of Business Administration Veer Narmad South Gujarat University‚ Surat. Year: 2012-2013 ACKNOWLEDGEMENT I (Jainil Gajjar)‚ take this opportunity to thank my guide Mr. Ojas Desai who
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To answer the question‚ I choose Volkswagen as the example of broad cost leadership strategy and Roll-Royce Motor Cars as the example of focus strategy. First‚ I want to talk about the Volkswagen which is a big company in the world owns VW‚ Audi‚ Porsche‚ Bentley and many other brands. Every brand has the own characteristics. Among these‚ VW produces cars that have the relatively low price because it is the low-level brand. It targets the low and middle class‚ such as Polo‚ Golf‚ Passat‚ Touareg
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Monday wasn’t just an ordinary day. It was my first day of classes at Anoka Ramsey Community College! As I pull up to the parking lot of the campus. I was afraid to go to class‚ I noticed my heart is bashing. It is a mixture of cheerfulness and jitters.Suddenly many questions race through my mind. What if I fail? Am i sure I’m ready for this chapter in my life? I dont know what obstacles i will overcome later in my day but i know i am ready physically and mentally of whatever i face during my college
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Paragraph Advertising Advertising is a process of commercial to promote the goods and services in order to increase its sale. There are many different kind of advertising nowadays‚ such as newspaper‚ television‚ radio‚ magazine and internet. The advantages of advertising are indisputable. However‚ there are also disadvantages of the advertising. Advertising is useful and informative by informs the consumers about the qualities and prices of goods. At this point makes purchasing easy for the consumers
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There is‚ to my mind‚ an urgent need for the central government to make a law or create a body to rein in the use of misleading contents and presentation in advertisements by the companies in the country. There should‚ in fact‚ be something like an advertisement ethic‚ as against the free-for-all ethos‚ so that people in general and the young generation in particular may not feel eventually that they have been cheated. There are advertisements in which‚ by use of technology‚ superhuman acts are
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