ILLUSTRATIVE REAL WORLD CASES REAL WORLD CASE 1: HOW DELL IS MANAGING ITS SUPPLY CHAIN http://wps.prenhall.com/wps/media/objects/2519/2580469/images/Realworldcase1.html The Problem Michael Dell started his business as a student from his university dorm by using a mail-order approach to selling PCs. This changed the manner in which PCs were sold. The customer did not have to come to a store to buy a computer‚ and Dell was able to customize the computer to the specifications of the customer. The
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4-3 Short Paper: The Boeing Company A supply chain is a series of integrated processes within and across a company that produce a product or service to meet the demands of a consumer (Krajewski‚ et. al.‚ 2013). Every company has a specific supply chain design and this design is implemented to meet the company’s competitive priorities. Supply chain management refers to the coordination of the company’s processes with those of customers and suppliers to match the flow of services‚ materials‚ and
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Running head: Supply Chain Profitability The Challenges of Supply Chain Profitability Graduate School of Management Procurement and Contract Management Outline I. Introduction II. Value Chain Analysis A. Definition B. Importance C. Redesign III. Value Chain Reference Model A. Purpose B. Use C. Impact IV. Conclusion A. Effects upon organization B. Impact upon management Abstract This paper describes the challenges of supply chains management. It examines the various
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is A Supply Chain? ! The system of suppliers‚ manufacturers‚ transportation‚ distributors‚ and vendors that exists to transform raw materials to final products and supply those products to customers. ! That portion of the supply chain which comes after the manufacturing process is sometimes known as the distribution network. Introduction to Supply Chain Management IEE 534 Supply Chain Modeling & Analysis Lecture Slides Dr. Esma S. Gel 1 + 3 A typical supply chain
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SUPPLY CHAIN MANAGEMENT OF McDONALD’S INDIA Company Introduction. McDonalds is a fast food chain with restaurants all over the world. McDonalds is world’s leading food service retailer with more than 31‚000 restaurants in 119 countries serving more than 50 million customers each day. In India‚ McDonalds is a joint-venture company managed by two Indians. While Amit Jatia‚ M.D. Hardcastle Restaurants
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IMC or Integrated Marketing Campaign is an approach to achieve marketing campaign through coordinated tools of promotional methods. It recognizes the value of a comprehensive plan that evaluates the variety roles of communication such as public relation‚ personal selling and sales promotion and combines them to make a clear maximum communication impact. In this report‚ we are required to develop the main strategic areas of integrated marketing communication plan for the company. We have to choose
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Introduction Supply chains have expanded rapidly over the decades‚ with the aim to increase productivity‚ lower costs and fulfill demands in emerging markets. The increasing complexity in a supply chain hinders visibility and consequently reduces one’s control over the process. Cases of disruption such as the ones faced by Ericsson and Enron‚ have shown that a risk event occurring at one point of the supply chain can greatly affect other members‚ when the disruption is not properly controlled. Supply chain
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What is your evaluation of the Total Supply Chain Cost (TSCC) program developed by Owens & Minor and Virginia Mason? * Virginia Mason Medical Center (VM) hired Owens & Minor (O&M) as its alpha vendor for medical/surgical supplies in 2004. At that time O&M was performing JIT and low unit measure services for VM. Together VM and O&M worked together to create a new supply chain process called the Total Supply Chain Cost (TSCC) pricing program. * TSCC was is an activity-based
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Chapter 4 Supply Chain Study Guide Sustainable Sourcing Green Purchasing Practice aimed at ensuring that purchased products or materials meet environmental objectives of the organization Waste reduction‚ hazardous material elimination‚ recycling‚ manufacturing and material reuse Globally recognized Institute for Supply management- “making environmentally conscious decisions throughout the purchasing process‚ beginning with product and process design‚ and throughout product disposal” Sustainability
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Green Supply Chain Management‚ Marketing Tool or Revolution? Françoise van den Broek Published on the occasion of the inaugural speech related to the lectureship Logistics & Sustainability Green Supply Chain Management‚ Marketing Tool or Revolution? Françoise van den Broek Published on the occasion of the inaugural speech related to the lectureship Logistics & Sustainability F.N. van den Broek-Serlé‚ MSc‚ CEMS MIM‚ MTL Breda | Zoetermeer‚ the Netherlands‚ January 2010 This
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