Amanda Lopez March 15‚ 2014 Case Study #1 - Zara Zara is known for its stylish designs‚ many with a resemblance to the offerings of famous Italian fashion houses and all moderately priced. Despite this very recent popularity‚ the novel business model of Zara has gone virtually unnoticed for over 30 years‚ allowing Zara’s parent company‚ Inditex‚ to grow from zero to almost $20B in revenues. Zara was founded in 1975 and its parent company‚ the Inditex group went public in 2001. Within
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Zara Case Management 454 3/20/14 Founded in 1975 by Armancio Ortega‚ Zara is a very successful Spanish clothing and accessory realtor and the first business to start the Inditex Group empire. Starting in a small Galician city known as La Coruna in Spain‚ Zara has grown to be a retailer powerhouse with over 6‚000 stores in 85 different countries. Although the number of stores and locations is constantly changing as Zara is known to open more than a store a day in past
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Company Overview Zara is one of the largest and the most internationalized retailers that Inditex Group owns. Inditex Group is based in Spain‚ which is a global specialty retailer that designs‚ manufactures‚ and sells apparel‚ footwear‚ and accessories for women‚ men and children around the world. Zara’s history The founder of Zara‚ Amancio Ortega‚ opened the first Zara store in 1975 in a central street in La Caruña‚ Spain. It was first featured as low-priced look-alike products of popular‚ higher-end
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Case study I.1 Zara: the Spanish retailer goes to the top of world fashion Zara (www.inditex.com) is a fashion retail chain of Inditex Group owned by the Spanish businessman‚ Amancio Ortega‚ who also owns brands such as Massimo Dutti‚ Pull & Bear‚ Oysho‚ Uterqüe‚ Stradivarius and Bershka. The Inditex group (of which Zara is a part) is headquartered in La Coruña‚ northwest Spain‚ where the first Zara store opened in 1975. It is claimed that Zara needs just two weeks to develop a new product
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Zara Case Write-Up Zara was founded in 1963‚ by Amancio Ortega Goana. He started the company because he wanted to improve the manufacturing and retail aspects of fashion and to reduce the cost of the apparel chain. He opened the first stores in Spain‚ and slowly over the decades started to expand to different countries. Zara headquarters is in Arteixo‚ Spain‚ with their distribution center close by. Inditex‚ the holding company that owns Zara‚ has a business model‚ which states‚ “Global specialty
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Infor CRM (Customer Relationship Management) Create growth and loyalty through continuous customer dialogue. Leading customer-focused companies view every customer interaction as an opportunity to make a new offer‚ improve retention‚ increase revenue‚ build loyalty‚ or strengthen their brand. Infor CRM (Customer Relationship Management) helps companies optimize customer relationships by integrating marketing‚ sales‚ and service. By providing a full 360-degree view of customers‚ the system
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Fakultät für Betriebswirtschaft PS - Unternehmensführung Term – Paper „Zara - Case Study“ WS 2012 Seminararbeitgruppe: Severin Springer Hans Kahofer Raphael M`Barek Antoine Eber Table of content 1. Case Introduction.........................................................................................................................1 1.1 Mission‚ Vision
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ZARA Income Statement Period Ending: 2012 31/12 2011 31/12 2010 31/12 2009 31/12 Total Revenue 82.98 78.19 89.69 76.7 Revenue 82.98 78.19 89.69 76.7 Other Revenue‚ Total - - - - Cost of Revenue‚ Total 60.29 56.72 59.02 52 Gross Profit 22.69 21.47 30.67 24.7 Total Operating Expenses 77.61 73.35 74.12 63.51 Selling/General/Admin. Expenses‚ Total 3.69 3.24 3.96 3.56 Research & Development - - - - Depreciation / Amortization 13.63 13.38 11.14 7
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ZARA IT for Fast Fashion ( Case Analysis) 1) Please describe three most important competitive advantages of ZARA (Inditex) over its main competitor. How sustainable is this advantage? 2) Assume that ZARA is considering to enter the US market. Please recommend actions for ZARA. Please make clear assumptions when necessary. After reading and analyzing the Zara case we came several conclusions when it comes to Zara’s competitive advantage over its competitors. We understood that Zara is using
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ZARA’ AMAZING logistics Introduction Zara is the world’s largest apparel retailer. Its rapid growth is considered to be benefit from its strategy that can be highly responsive to changing trends with affordable price. It is claimed that design-to-sales cycle times is ten times less than traditionally averaged. At the following text‚ there is some report and analysis about Zara’s advantage in competition‚ why it choose to have both in-house and outsourced production‚ why produce the clothes
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