Airbus group
AIBUS GROUP, end of EADS
Contents
I- Introduction
II- Aérospatiale-Matra, DASA and CASA background
III- EADS cultural experience
IV- Study about cultural perceptions and differences between three cultures
V- Hofstede analysis
VI- Recommendations
VII- Conclusion
VIII- Bibliography
IX- Appendices
Introduction
European Aeronautic Defense and Space company (EADS) is a European group industry present on the civil aerospace industry and military. In January 2014, EADS will be renamed AIRBUS GROUP because of the popularity of AIRBUS, well known in the world. This group was created in 2010 with the merger of DASA, Aerospatiale-Matra and CASA. Since the group's inception, French, German and Spanish are working together on many projects. To date, EADS soon AIRBUS GROUP have many subsidiaries (Airbus, Astrium, Cassidian, Eurocopter), more than 133000 employees in the world and 1033 billion profits.
It’s an interesting case in the study of intercultural management because this group is the result of an important merger between different group, different nationalities and different kind of management.
That the reason why in a first part I will speak about Aérospatiale-Matra, DASA and CASA background, after the EADS cultural experience. I will continue with the study of three different cultures and I will use hofstede analysis. After my recommendations and a short conclusion.
Aérospatiale-Matra, DASA and CASA background
This group is the result of an international merger between several European companies: Aérospatiale-Matra (French), DASA (German) and CASA (Spanish). Those three companies have collaborated for nearly thirty years.
- The French Group Aérospatiale-Matra was created in 1999 thanks to the merger between the public Aérospatiale Company and the private Matra Company owned by Lagardère Group. Activities were divided into four operational departments: Aeronautics; Defense and space transportation; Satellites; Systems,
Contents
I- Introduction
II- Aérospatiale-Matra, DASA and CASA background
III- EADS cultural experience
IV- Study about cultural perceptions and differences between three cultures
V- Hofstede analysis
VI- Recommendations
VII- Conclusion
VIII- Bibliography
IX- Appendices
Introduction
European Aeronautic Defense and Space company (EADS) is a European group industry present on the civil aerospace industry and military. In January 2014, EADS will be renamed AIRBUS GROUP because of the popularity of AIRBUS, well known in the world. This group was created in 2010 with the merger of DASA, Aerospatiale-Matra and CASA. Since the group's inception, French, German and Spanish are working together on many projects. To date, EADS soon AIRBUS GROUP have many subsidiaries (Airbus, Astrium, Cassidian, Eurocopter), more than 133000 employees in the world and 1033 billion profits.
It’s an interesting case in the study of intercultural management because this group is the result of an important merger between different group, different nationalities and different kind of management.
That the reason why in a first part I will speak about Aérospatiale-Matra, DASA and CASA background, after the EADS cultural experience. I will continue with the study of three different cultures and I will use hofstede analysis. After my recommendations and a short conclusion.
Aérospatiale-Matra, DASA and CASA background
This group is the result of an international merger between several European companies: Aérospatiale-Matra (French), DASA (German) and CASA (Spanish). Those three companies have collaborated for nearly thirty years.
- The French Group Aérospatiale-Matra was created in 1999 thanks to the merger between the public Aérospatiale Company and the private Matra Company owned by Lagardère Group. Activities were divided into four operational departments: Aeronautics; Defense and space transportation; Satellites; Systems,