The audience's desire grows through the other portrayals in the video. The use of attractive men and women, especially in a sexual manner captivates the audience. One of the singers appears dancing in a mirrored room shirtless and sings, “Baby, baby, yeah, you perfect; Gotta compliment your tits (yeah, yeah); All that ass up, love how you twerk it; Can you do that on the dick? (Can you?)” Then, recurring scenes of a girl, barely clothed, with the singer blindfolded in a chair, feels up the singer’s body. These sexual depictions and words enhance the advertising aspect of the video; due to the fact that sex sells. In society today, sex plays a huge part in every aspect of life whether in songs, TV shows, movies, advertisements. The population thrives off of sex because society constantly shows sexual acts. The use of attractive girls and guys enhance the advertising because many individuals desire to look attractive and cool, so if they purchase the vape pen, they can have these …show more content…
Nick Pernisco states in the book Practical Media Literacy: An essential guide to the critical thinking skills for our digital world that teenagers and young adults view entertainment with “depictions of overt sexuality” (103). This song and video epitomize an overload of sexuality. They use attractive singers while leaving them shirtless to show off their physiques. They have half naked, attractive woman dancing sexually, standing and vaping, and sensually touching and feeling up the singer. Furthermore, the lyrics of the song illustrate a sexual atmosphere. East and Brown sing “You know what it is (yeah, yeah); Concentrate, baby, get it, get it; And bring that ass right here (right here, right here); Ooh, I'ma go down, I'ma go down (I'ma go down); Ooh, I'm doin' freaky shit 'cause ain't nobody 'round (nobody).” The artists’ lyrics explain that this girl is extremely sexually appealing and that they want to have sex with her. Pernisco then goes on to state that hip hop videos appeal to young females and males due to the common stereotypes of “expensive vehicles, female dancers, and over-the-top scenes or situations” (121). In the realm of hip hop, “Perfect” exhibits the genre rap. The music video holds many of the stereotypes to further express the song’s genre, rap. The stereotypes in this song include the singers wearing gold chains and snapbacks as well as gold watches. Another