Mary Murphy Polson
Walden University
Modern Popular Culture 2014
HMNT-3001P-3/HMNT-3001-3
Joyce Hojnacki
January 4, 2015
Indecency
Obscene, Indecent and Profane Broadcast as determined by the FCC. The FCC describes indecent broadcast restrictions as “language or material that, in context, depicts or describes, in terms patently offensive as measured by contemporary community standards for the broadcast medium, sexual or excretory organs or activities”. Indecent programming contains patently offensive sexual or excretory material that does not rise to the level of obscenity. (Federal Communications Commission, December 30,2014, screen guide)
Obscenities and nudity has become increasingly popular in recent years. The parental watchdog group Parents Television Council “PTC” documented a rise of approximately 94% in the early 2000’s. They also documented that the increased seemed to come between 8p – 9p during what is considered the “family hour”. The difficulty with regulating this comes from the fact that it is covered under the First Amendment but also the need to protect children during their viewing hours.
The increasingly popular obscenities and nudity are infinitely related to the theory of sex sells. It is used to arouse the interest in a particular product, service or brand. The thought process that we follow our primal urges of food and reproduction has been used in advertising for a long time. However, there is also a fine line that can be stepped over and people can be turned off.
As our world has become much more “plugged in”, the internet has become a primary part of our daily lives. It has produced a direct line for a much stronger, graphic sexual material to enter our homes. (Suggett, n.d.)
We are inundated with material on a daily basis that is designed to grab our attention and influence our daily lives. It is our job to discern those messages and protect our children. The government is there to help but it certainly
References: Federal Communications Commission. (December 30,2014). fcc.gov Suggett, P. (n.d.). Sex in advertising does sex really sell and if so why [Magazine]. About. Retrieved from advertising.about.com