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Avon
Sheila S. Olsen
ENG 3355
Dr. Robert E. Cason
May 15, 2013
Sheila S. Olsen
ENG 3355
Dr. Robert E. Cason
May 15, 2013
Avon Products Inc.
AVP
Avon Products Inc.
AVP
by by TABLE OF CONTENTS
Introduction 4
Corporate History 5
History 5
Location and Management 5
Competitors 5
Important Stock Market Information 6
Products 6
Corporate Governance 7 financials 8
Dividends 8
Book Value 8
P/E information 8
5 year overview 9 analyst opinion 9 technical opinion 10 price history 10 technical information 11
Benefits 13
Risks 13 key numbers and ratios 13 competitors 14 market share 14 analyst ratings 15 institutional ownership 16 financial assessment 16
Recommendations 16
References 17

List of Illustrations figures Figure a: board of directors 7 figure b: price history 10 figure c: technical analysis 11 figure d: bollinger bands and rsi for 90-days 12 figure e: technical analysis with macd for 90-days 12 figure f: compare market 14 figure g: avp recommendation 15 figure h: stock scouter rating 15 tables Table 1: AVP, Avon Products inc. stock market information 6 table 2: dividend 8
Table 3: book value 8 table 4: p/e ratio and competitors 8 table 5: 5-year numbers 9 table 6: technical opinion overview 10 table 7: AVP numbers and ratios 13 table 8: competitor comparison 14 table 9: institutional ownership 16 table 10: risk assessment of avon 16

Introduction
The Company trades in the (NYSE) New York Stock Exchange under the ticker symbol (AVP). The current CEO and Director is Sherilyn S. McCoy. She joined Avon April 23, 2012, after a distinguished 30-year career at Johnson & Johnson. Avon Products, Inc. is a manufacturer and marketer of beauty and related producs whih include cosmetics fragrance and personal hygiene products, gift and decorative items, apparel and fashion jewellery and assessories. Avon, the company for women, is a leading global beauty company with almost $11 billion in annual revenue as


References: “Avon Shares Owned by Insiders.” Macroaxis.com. 19 Apr. 2013. <http://www.macroaxis.com/invest/ratio/AVP--Shares_Owned_by_Insiders.> “Avon Products Inc. AVP.” Quotes.morningstar.com. 21 Feb. 2013. <http://quotes.morningstar.com/stock/s?t=AVP>. “Barchart Technical Opinion.” Barchart.com.13 Mar. 2013. “Corporate Governance Risk Indicators (GRI).” Yahoo!Finance.com. 18 Apr. 2013. “Figure A: Board of Directors by Committee.” Avoncompany.com. 19 Apr. 2013. <http://www.avoncompany.com/aboutavon/corporategovernance/board_charters.html.>. “Figure B: 10-Year Price Chart.” Bigcharts.com 12 Mar. 2013. <http://www.barchart.com/chart.php?sym=AVP&qb=1&style=technical&p=D>. “Figure C: Resistance and Support Levels 90-Day.” Wikinvest.com 8 Mar. 2013. <http://www.wikinvest.com/stock/Avon_Products_(AVP)>. “Figure D: Bollinger Bands and RSI.” Yahoo!Finance.com 11 Mar. 2013. <http://finance.yahoo.com/q/ta?s=AVP&t=1y&l=on&z=l&q=l&p=e20%2Cm50%2Cm200&a=&c=>. “Figure E: Exponential and Simple Moving Averages.” Yahoo!Finance.com 11 Mar. 2013. <http://finance.yahoo.com/q/ta?s=AVP&t=1y&l=on&z=l&q=l&p=e20%2Cm50%2Cm20 “Figure F: Compare Market.” Smartmoneycom. 28 Mar. 2013. <http://www.smartmoney.com/compAnalysis/?story=compAnalysis>. “Figure G: AVP Recommendations.” Marketwatch.com. 02 Apr. 2013. <http://www.marketwatch.com/investing/stock/avp/analystestimates>. “Figure H: Stock Scouter Report.” Money.msn.com 28 Mar. 2013. <http://investing.money.msn.com/investments/stock-ratings?symbol=avp>. “Investing, Stock.” Finance.yahoo.com. 14 Feb. 2013. <http://www.finance.yahoo.com/q/it?s= AVP+Insider+Transactions>. Kaplan, Jerome H. “Avon Products.” Value Line. 21 Dec. 2012. 2 Mar. 2012. <http://www3.valueline.com/secure/vlispdf/stk1700/vlispdf/f865.pdf>. “Key Executives-Salary.” Yahoo!Finance.com. 20 Apr. 2013. <http://76.13.114.82/q/pr?s=AVP+Profile.> “Table 1: AVP Values.” Finance.yahoo.com. 28 Mar. 2013. <http://finance.yahoo.com/q/bs?s=AVP+Balance+Sheet&annual>. “Table 2: Dividend.” Bloomberg.com 11 Mar. 2013. <http://www.bloomberg.com/quote/AVP:US> “Table 3: Book Values.” Forbes.com 11 Mar. 2013. <http://finapps.forbes.com/finapps/jsp/finance/compinfo/CIAtAGlance.jsp?tkr=AVP:> <http://www.macroaxis.com/invest/ratio/AVP--Chart> ; Value Line 2 Mar. 2013. <http://valueline.com/secure/vlispdf/stkl700/vlispdf/f865.pdf>. “Table 5: 5-Year Figures.” Wikinvest.com 12 Mar. 2013. <http://www.wikinvest.com/stock/Avon_Products_(AVP)>. “Table 6: Barchart Technical Opinion” Barchart.com 8 Mar. 2013. <http://www.barchart.com/opinions/stocks/AVP>. “Table 7: AVP Values.” Finance.yahoo.com. 28 Mar. 2013. <http://finance.yahoo.com/q/bs?s=AVP+Balance+Sheet&annual>. “Table 8: Comparative Analysis.” Smartmoney.com. 28/ Mar. 2013. <http://www.smartmoney.com/compAnalysis/?story=compAnalysis>. “Table 9: Institutional Ownership.” Money.msn.com 28 Mar. 2013. <http://investing.money.msn.com/investments/ownership?symbol=avp>. “Table 10: Risk Assessment of Avon.” Value Line. 22 Mar. 2013. <http://www3.valueline.com/secure/vlispdf/stk1700/vlispdf/f865.pdf>.
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