The video is approximately seven minutes long.
The music video tells a story about a rich woman's life. It shows the place where she is living and what kind of lifestyle she has. The woman has best quality of expensive clothing and jewelry. She lives in a big penthouse on top of the hill, which has a breathtaking view of the city lights. As the video begins it describes how her day was going and what kind of events continued to occurred that day.
An explicit ideology is basically an message clearly stated within the video, so viewers do not get confused. Unlike implicitly where they hide the underlying …show more content…
For instance, once Rihanna kidnaps the white lady from the elevator they go to a motel where all the girls are drinking alcohol and smoking. The girls even force the poor women to drink alcohol and smoked weed. She has no idea where she is, or who are that people that kidnapped her. However, once the night is over they kill her and dump her into the motel’s pool. In another scene, it shows Rihanna in the women’s house. She is going through her collection of tools and deciding which one to use. There's is man tied up to chair, who is later on revealed as the woman's husband. Rihanna then kills the husband and the next morning is found in the same suitcase, that she used to kidnap the lady. Her whole body is covered in blood and is surrounded by tons of money.
The most explicit image from the video, has to be when Rihanna is being nice to the lady and then the next morning kills her off and dumps her body in the pool. Even after dumping her body the police officer didn't suspect anything and she got away with it free from all charges. It's the most powerful scene because even though she committed murder she wasn't punished for her sins. She got away with murdering a woman, just because she has good looks and was able to deceive the police