Introduction to
Entrepreneurship
Bruce R. Barringer
R. Duane Ireland
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Chapter Objectives
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1. Explain entrepreneurship and discuss its importance. 2. Describe corporate entrepreneurship and its use in established firms.
3. Discuss three main reasons people decide to become entrepreneurs.
4. Identify four main characteristics of successful entrepreneurs. 5. Explain five common myths regarding entrepreneurship. Copyright ©2012 Pearson Education
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Chapter Objectives
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6. Explain how entrepreneurial firms differ from salary-substitute and lifestyle firms.
7. Discuss the changing demographics of entrepreneurs in the United States.
8. Discuss the impact of entrepreneurial firms on economies and societies.
9. Identify ways in which large firms benefit from the presence of smaller entrepreneurial firms.
10. Explain the entrepreneurial process.
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Introduction to Entrepreneurship
There is tremendous interest in entrepreneurship in the
U.S. and around the world.
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According to the 2010 GEM study, 7.6% of Americans are actively engaged in starting a business or are the owner/manager of a business that is less than three years old.
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Indications of Increased Interest in Entrepreneurship
• Books
– Amazon.com lists over 35,600 books dealing with entrepreneurship and 62,700 focused on small business.
• College Courses
– In 1985, there were about 250 entrepreneurship courses offered across all colleges in the United States.
– Today, more than 2,000 colleges and universities in the
United States (which is about two-thirds of the total) offer at least one course in entrepreneurship.
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What is Entrepreneurship?
• Academic Definition (Stevenson & Jarillo)
– Entrepreneurship is the process by which individuals pursue opportunities without regard to resources they currently control. • Venture Capitalist (Fred Wilson)
– Entrepreneurship