Beauty and personal care value sales recorded healthy growth despite high inflation and increased retail prices. The rising social image consciousness amongst Indian consumers supported growth of higher-priced new launches especially in a few categories like skin care and colour cosmetics. As manufacturers started marketing their products based on promising claims, consumers started to base their buying decision on these benefits.
Beauty and Personal Care in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2009-2013, allowing you to identify the sectors driving growth. Forecasts to 2018 illustrate how the market is set to change.
Product coverage: Baby and Child-specific Products, Bath and Shower, Colour Cosmetics, Deodorants, Depilatories, Fragrances, Hair Care, Mass Beauty and Personal Care, Men 's Grooming, Oral Care, Oral Care Excl Power Toothbrushes, Premium Beauty and Personal Care, Sets/Kits, Skin Care, Sun Care.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beauty and Personal Care market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Content
Executive Summary
Beauty and Personal Care Continues To See Healthy Growth in 2013
Consumers ' Love for Skin Whitening Continues To Grow
Multinational Companies Continue To Lead
Modern Retailers Increase Their Contribution, Whilst Internet Retailing Gains Popularity
Beauty and Personal Care Is Likely To Continue To Grow Over the Forecast Period
Key Trends and Developments
Modern Retailers Increase Their Contribution, Whilst Internet Retailing Gains Popularity
Skin Whitening Remains the Most Popular Claim
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