It is my argument that beauty is more important when communicating information.
Beauty is defined as The quality that gives pleasure to the mind or senses and is associated with such properties as harmony of formation or color, excellence of artistry, truthfulness, and originality.
How does this relate to communication?
• Communicating information is more than just exchanging words. Just as in the definition of the word “beauty”, when communicating with a certain amount of eloquence it paints a mental picture that gives pleasure to our minds and wakes up our senses. The way words are used in the process of communication is what holds attention and causes an audience to become engaged. It's the beauty in a message and the expression in the words which we tend to remember. This is not to say that truth is not important in communication but mere stating mere facts may not be enough to get the point across or keeping the attention of an audience.
• Beauty is more important in communication because it is what leads us to the truth. Sometimes the truth is too ugly and mind blowing and in some instances too much truth all at once can cause pain. Everyone should know the truth but using a certain diplomacy and finesse with one's words can make all the difference in how the truth is received. That is why beauty in communication is important .
ANOTHER PERSPECTIVE ON TRUTH AND BEAUTY
• A story doesn't necessarily have to be true to be entertaining, or to teach a lesson.
How many of us as children or have even possibly told our own children about the tortoise and hair?
✓ A tortoise and a hare enter a race, the hare boasting about how he is faster, and will therefore win. The hare foolishly over-estimates his speed, and it ends up costing him the race. With the moral of the story being that over – confidence can