Boeing Company
A New Era of Sustainability
UN Global Compact-Accenture CEO Study 2010
A New Era of Sustainability
CEO reflections on progress to date, challenges ahead and the impact of the journey toward a sustainable economy.
Peter Lacy Tim Cooper Rob Hayward Lisa Neuberger June 2010
Contents
Foreword ...........................................................................02 Introduction .....................................................................03 Acknowledgement of CEO participants ....................05 Executive summary ........................................................10 1. Shifting gears: Sustainability is changing ...........16 2. Making progress: From strategy to execution ...32 3. Approaching a new era: The road ahead .............40 4. Accelerating the journey and competing in a new era of sustainability ......................................46 References and additional acknowledgements.......56
1
Foreword
We come together at the UN Global Compact Leaders Summit 2010 to mark a decade of progress in advancing the corporate sustainability movement globally. It is fitting that we use this occasion to understand the opinions and experiences of the member CEOs participating in the Global Compact, and use those insights to help set the sustainability agenda for the next ten years. There has perhaps never been a better moment to contribute to the debate about how, as we look to economic recovery following one of the most tumultuous periods in our history, we can start to rebuild the global economy in a sustainable way. The timeliness of this study is matched by its breadth. Nearly 1,000 CEOs, business leaders, members of civil society and academic experts have contributed to what is the largest CEO survey on sustainability of its kind to date. The global geographic and industry coverage of contributing CEOs further provided unique insights into the challenges and opportunities of the coming decade. It is a decade that, CEOs believe,
UN Global Compact-Accenture CEO Study 2010
A New Era of Sustainability
CEO reflections on progress to date, challenges ahead and the impact of the journey toward a sustainable economy.
Peter Lacy Tim Cooper Rob Hayward Lisa Neuberger June 2010
Contents
Foreword ...........................................................................02 Introduction .....................................................................03 Acknowledgement of CEO participants ....................05 Executive summary ........................................................10 1. Shifting gears: Sustainability is changing ...........16 2. Making progress: From strategy to execution ...32 3. Approaching a new era: The road ahead .............40 4. Accelerating the journey and competing in a new era of sustainability ......................................46 References and additional acknowledgements.......56
1
Foreword
We come together at the UN Global Compact Leaders Summit 2010 to mark a decade of progress in advancing the corporate sustainability movement globally. It is fitting that we use this occasion to understand the opinions and experiences of the member CEOs participating in the Global Compact, and use those insights to help set the sustainability agenda for the next ten years. There has perhaps never been a better moment to contribute to the debate about how, as we look to economic recovery following one of the most tumultuous periods in our history, we can start to rebuild the global economy in a sustainable way. The timeliness of this study is matched by its breadth. Nearly 1,000 CEOs, business leaders, members of civil society and academic experts have contributed to what is the largest CEO survey on sustainability of its kind to date. The global geographic and industry coverage of contributing CEOs further provided unique insights into the challenges and opportunities of the coming decade. It is a decade that, CEOs believe,