Bubba Gump Shrimp Co (Interational Marketing)
Bubba Gump Shrimp Co. - Background
The Bubba Gump Shrimp Co. Restaurant and Market is a chain of seafood restaurants inspired by the 1994 film Forrest Gump. As of January 2009, 31 Bubba Gump 's restaurants operate worldwide. Twenty-two of these locations are in the United States, two are located in Mexico, and seven are in Japan, Indonesia, the Philippines, Malaysia and Hong Kong.
The first Bubba Gump 's restaurant opened in 1996 in Monterey, California by Viacom Consumer Products. Viacom is owner of Paramount Pictures (the distributor of Forrest Gump), and also owns the Rusty Pelican restaurant chain. The Bubba Gump restaurant is named after the movie 's main characters Benjamin Buford "Bubba" Blue and Forrest Gump. Bubba suggested the shrimping business and ultimately Forrest pursued the idea after Bubba 's death when they served in the Vietnam War.
Bubba Gump Shrimp Co. - History
In 1995 Viacom Consumer Products, the licensing division for Paramount Pictures, approached Rusty Pelican’s CEO, Scott Barnet, and partner, Gordon Miles, with the idea of a chain of family-style shrimp restaurants carrying out the “Forrest Gump” theme. Soon after, Bubba Gump Shrimp Co. Restaurants, Inc. was formed as a new restaurant chain in a joint enterprise with Paramount Pictures.
San Clemente, California-based Bubba Gump Shrimp Co. Restaurants, Inc. and Bubba Gump Shrimp Co. Intl. LLC operate or franchise the like-named restaurant as well as "Capi 's Italian Kitchen", "Mai Tai Bar", and the sole-remaining Rusty Pelican restaurant in Newport Beach, California. Rusty Pelican locations in other cities were sold to Landry Seafood Restaurants and are no longer related.
Bubba Gump Shrimp Co. – Introduction
Bubba Gump Shrimp Co. is basically selling mostly of shrimp dishes, but also other seafood, as well as Southern and Cajun cuisine, inspired by the main character Forrest coming from Alabama. They have been aggressively expanding the
The Bubba Gump Shrimp Co. Restaurant and Market is a chain of seafood restaurants inspired by the 1994 film Forrest Gump. As of January 2009, 31 Bubba Gump 's restaurants operate worldwide. Twenty-two of these locations are in the United States, two are located in Mexico, and seven are in Japan, Indonesia, the Philippines, Malaysia and Hong Kong.
The first Bubba Gump 's restaurant opened in 1996 in Monterey, California by Viacom Consumer Products. Viacom is owner of Paramount Pictures (the distributor of Forrest Gump), and also owns the Rusty Pelican restaurant chain. The Bubba Gump restaurant is named after the movie 's main characters Benjamin Buford "Bubba" Blue and Forrest Gump. Bubba suggested the shrimping business and ultimately Forrest pursued the idea after Bubba 's death when they served in the Vietnam War.
Bubba Gump Shrimp Co. - History
In 1995 Viacom Consumer Products, the licensing division for Paramount Pictures, approached Rusty Pelican’s CEO, Scott Barnet, and partner, Gordon Miles, with the idea of a chain of family-style shrimp restaurants carrying out the “Forrest Gump” theme. Soon after, Bubba Gump Shrimp Co. Restaurants, Inc. was formed as a new restaurant chain in a joint enterprise with Paramount Pictures.
San Clemente, California-based Bubba Gump Shrimp Co. Restaurants, Inc. and Bubba Gump Shrimp Co. Intl. LLC operate or franchise the like-named restaurant as well as "Capi 's Italian Kitchen", "Mai Tai Bar", and the sole-remaining Rusty Pelican restaurant in Newport Beach, California. Rusty Pelican locations in other cities were sold to Landry Seafood Restaurants and are no longer related.
Bubba Gump Shrimp Co. – Introduction
Bubba Gump Shrimp Co. is basically selling mostly of shrimp dishes, but also other seafood, as well as Southern and Cajun cuisine, inspired by the main character Forrest coming from Alabama. They have been aggressively expanding the