Part one of three
The step-by-step approach to planning, building and running a small brewery is the only way to fly.
Written by: Mike Coulter, P.Eng. cemcorp LTD. - Copyright 1987
So you want to build and operate a brewpub or microbrewery, huh? This article is intended as a brief reference and summary of the steps to building a brewing operation from start to finish.
GETTING STARTED
You have been reading "The New Brewer" for a couple of years, maybe even right back to the premier issue in November, 1983. You have become an enthusiastic homebrewer producing an excellent beer in your basement. You have sampled a number of speciality and imported beers. You have seen a proliferation of microbrewers suddenly appear in the market place and you believe that now is the time to stop thinking and talking about it and to do something about it since you see a great potential in an exciting new industry that has all kinds of possibilities for growth, profit, and fun.
Your problem at the moment is that you still have a few unanswered questions on how to go about it. And a lot of answers about brewing and the brewing industry about which you are not sure what the question is.
You have already determined the following facts and have arrived at the following conclusions: • Imported and specialty beer sales in the U.S. have been growing at 8-10% every year in the 1980's to a market share of over 20,000,000 Bbls., while the total beer market in the country has remained essentially flat. • The new microbreweries and pub breweries are competing in the specialty and imported beer market and are able to command a premium price for their products. • Pub breweries are illegal in some states (and you know the status in your state). • Licensing and