Bus 508,• the Entrepreneurial Spirit Fuels Growth in the U.S. Economy. from the E-Activity, Discuss the Founder’s Vision for the Company and How It Has Been Realized over the Years.
The company I chose; was Shih’s floral, located in Beverly Hills, California. Marty and Helen Shih, immigrants from Taiwan, was determined to succeed. They were a set of hardworking immigrant entrepreneurs. In 1979, the Shih’s sold flowers on Los Angeles street corner; from a former cigarette stand they had borrowed. On their first day they only earned $1.99. The Shih’s weren’t discouraged by the amount they earn for a days’ work. They stayed focused. In order to earn more money; they would have to relocate to a new location. They decided to sale their flowers inside the lobby of a professional building. They would work 16 to 18-hour days. When the Shih’s sold flowers to their clients; they would write down their customers special occasions to increase the sale revenue.
They didn’t use computers to remember the dates or occasions. They used a generic notebook. Finally, when they could afford to use a source of technology; they created a database to send their customers reminders of events, birthdays, anniversaries and special occasions. They delivered the flowers by mopeds. It saved time and gas. It helped to keep the cost down and the profits high. It also allowed them to offer speedy deliveries using their method of transportation. In Los Angeles, it’s difficult to get to a location; because of the amount of vehicles on the highways and roads.
With this strategy and tactic; they had enough knowledge and currency to open their first florist shop in Beverly Hills. To keep cost low; they offered standardized floral designs. Today, they have a chain of florist shops. They have also created the Asian American Association, which markets products to Asian Americans and provide counseling to other companies who want to enter into the market.
The United States has an array of diverse cultures. Many immigrants have been lured to this nation because of its economic freedom. Today's immigrants arrive educated and possess tons of experience than the traditional
They didn’t use computers to remember the dates or occasions. They used a generic notebook. Finally, when they could afford to use a source of technology; they created a database to send their customers reminders of events, birthdays, anniversaries and special occasions. They delivered the flowers by mopeds. It saved time and gas. It helped to keep the cost down and the profits high. It also allowed them to offer speedy deliveries using their method of transportation. In Los Angeles, it’s difficult to get to a location; because of the amount of vehicles on the highways and roads.
With this strategy and tactic; they had enough knowledge and currency to open their first florist shop in Beverly Hills. To keep cost low; they offered standardized floral designs. Today, they have a chain of florist shops. They have also created the Asian American Association, which markets products to Asian Americans and provide counseling to other companies who want to enter into the market.
The United States has an array of diverse cultures. Many immigrants have been lured to this nation because of its economic freedom. Today's immigrants arrive educated and possess tons of experience than the traditional