Business Communication

Business Communication - I

1 Objective:

The objective of this course is to familiarize the students with the nature, process and types of business communication. The course also aims to equip them with the necessary skills in written and oral communication, making presentations and participating effectively in negotiations.

Course Contents:
Importance and a nature of business communication, communication process, types, channels, Barriers and gateways in communication.
Fundamental Aspects of Business Communication: Reading, Writing, Listening and Speaking
Written communication – writing techniques, rules of good writing, correct use of grammar.
English Grammar:
Parts of word
Parts of Sentence and its types
Parts of Speech
Noun, Pronoun
Article
Adjective
Verb, Adverb
Tenses and its forms
Active & Passive Voice
Direct & Indirect Narration
Preposition
Conjunctions, Interjection
Punctuation
English Vocabulary:
Use of Dictionary
Words that often confuse
Prefixes and Suffixes
Synonyms & Antonyms
Words commonly misspelt
Précis Writing

Suggested Readings:

T N Chhabra, Banu Ranjan, Business Communication, Sun India
P.D. Chaturvedi, Business Communication, Pearson Education
Meenakshi Raman & Prakash Singh, Oxford Publication
Sinha , KK, Business Communication, Galgotia
Wren & Martin – English Grammar

Business Communication - II

2 Objective:

The objective of this course is to familiarize the students with the nature, process and types of business communication. The course also aims to equip them with the necessary skills in written and oral communication, making presentations and participating effectively in negotiations.

Course Contents:

Professional Writing
Business letters and different types of business letters
Writing resume, application letter, emails, memos, agenda, reports and minutes

Reading, Speaking & Listening Skills
Non Verbal Communication, Oral communication and listening skills
Developing effective Reading skills and its comprehension.
Importance of Listening skills and its usage
Group Discussions as a problem solving technique
Public Speaking, Negotiations – elements, importance and process, preparations and formulations of strategy for negotiations
Presentations of reports, presentations skills, essentials of effective presentations
Information Technology and communication
Ethical communication in Business
Legal aspects of business communication

Suggested Readings:

Lesikar R V and Pettit Jr. J D, Business Communication, Theory and Application, TMH
Kaul, Asha, Business Communication, PHI
Bovee C L et al, Business Communication Today, Pearson Education.
Pearce , C Glenn Etc, Business Communication : Principles and Application, John Wiley , New Delhi.
Meenakshi Raman & Prakash Singh: Oxford Publication
Anjanee Sethi & Bhavana Adhikari: TMH
T N Chhabra, Banu Ranjan, Business Communication, Sun India
P.D. Chaturvedi, Business Communication, Pearson Education