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Unit 2Understand the Importance of Effective Communication in Management

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Unit 2Understand the Importance of Effective Communication in Management
Section 1: Understand the Importance of Effective Communication in Management

1.1. Explain the Relevance of the Communication Cycle for Effective Communication in Management

Communication plays a key part in the success of any business. It is a means of exchanging information to make oneself understood by another which can be vital in a company fulfilling its purpose and hitting its goals and objectives. This exchange could be oral, written, non-verbal or a combination.

Managers need strong communication skills as it helps them to perform their jobs and responsibilities for the growth and success of the business.

All communication occurs as a cycle. The cycle is made up of 4 main elements. By understanding and following the steps in the cycle it can aid in the development of effective communication. Failure to action an element in the cycle causes a breakdown in the communication.

The Communication cycle process is as follows:

1. The first step begins with the Sender wanting to initiate a communication. A message is formulated to convey the sender’s wishes. It is the sender 's duty to ensure that the message is clear and easy to understand. Complicated messages act as a barrier in communication chain.
2. The second step involves choosing the appropriate channel of communication. The sender has to find the most efficient means of communication. This could be written, verbal, or electronic.
3. The third step is the when the receiver has to interpret/decode the sender 's message.
4. Upon decoding the message successfully, the receiver has to formulate a response and send in the form of feedback. This action completes the communication cycle.

On receiving the feedback the sender must then analyse and learn from the results the communication created and thus improve by changing any behaviour required for future communication.

1.2. Explain, with examples, the Importance of Selecting an Appropriate Tone, Language and Level of Formality in Management

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