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business entrepreneurship
A BUSINESS PLAN
GREENING KENYA ENTERPRISE,
Po Box 1909,
Nyahururu, Kenya.

Email:greeningKenyaenterpriseorg.co.ke
ENTREPRENEUR DETAILS

Po Box 1909,
Nyahururu,Kenya

SUBMISSION DATE:
25TH February 2014

EXECUTIVE SUMMARY
The name of my business will be GREENING KENYA ENTERPRISE. The business will be formed to produce seedlings of variety of trees, fruits and flowers for both individuals and businesses for both domestic and commercial purposes.
Selecting in investing in Green and ecological related business was the need to incorporate environmental conservation in human and economic activities. Over the past three decades Kenyans have experienced a series of prolonged droughts which have resulted to death of many people and livestock. There has been also reduction of land produce such as maize which is a staple food in Kenya. Poverty level is increasing day after day. These scenarios have been resulted by climatic changes which have been attributed by reduction of forests cover.
My goals and objectives will be to offer products which will conserve and increase the forest cover and also increase food supply and generating income for the local community. The products and services which my business will offer include:
A variety of hardwood and softwood trees, Oranges, avocado, lemons, pawpaw, mangoes, ribbena, passion fruits among other varieties which can be used for domestic and commercial purposes, Keiapple trees which is used for fencing purposes hence preserve environment and also saving cost of using other methods of fencing and a variety of flowers
The services to be offered include; Undertaking soil test and analysis for the customers in order to determine the best soil management techniques and deciding the best plants for planting in a given soil type, Collection of plastic containers and use them for drip irrigation, advising my customers on best farming practices such as mulching.
The need

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