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BUSINESS RESEARCH

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BUSINESS RESEARCH
Business Research
Q. Write a 300-word summary of the business research process by describing the business research process from your experience in the workplace or in an article you find through the University Library.
Explain the business problems under investigation and its purpose?
Describe the data collection methods and information used in the research project?
What did the researchers conclude as a result of their research?

Answer to the student:
Business Research can be described as a systematic and organized effort to investigate a specific problem encountered in the work setting, that need a solution. It comprises a series of steps designed and executed, with the goal of finding answers to the issues that are of concern to the manager in the work environment(Transfield, D. and K. Starkey). This means that the first step in research is to know where the problem areas exist in the organization, and to identify as clearly and specifically as possible the problems that need to be studied and resolved (Transfield, D. and K. Starkey). Once the problem that needs attention is clearly defined, then steps can be taken to gather information, analyze the data, and determine the factors that are associated with the problem and solve it by taking the necessary corrective measures. This entire process by which we attempts to solve problem is called research. A business problem is a situation that makes some significant negative consequence more likely. A natural dictator can present a problem for many organization as they face many potential loss of property and personnel and the possibility that their operations, and therefore their revenue will be interrupted. Most business problem however are not nearly as oblivious (Bryman, Allan and Emma Bell).
Business research can be classified on the basis of either technique or purpose. Experiments, surveys and observation studies are just a few common research techniques for data collection. In business



References: 1. Transfield, D. and K. Starkey, ‘The nature, social organization and promotion of management research: towards policy’ British Management Journal9, 1998, pp. 341–53 2. Bryman, Allan and Emma Bell, Business Research Methods . Oxford: Oxford University Press, 2003

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