Cambrelen M3 Review
1. What are the advantages of Internet-based survey research over traditional survey research?
The main advantages of internet-based survey research are the speed in which the research is conducted. The internet’s fundamental capabilities allow for rapid research do to features such as emails; thus, allowing access to target groups as well as individuals through various channels. Also, internet-based survey research ultimately saves time for the researchers. Lastly, an additional advantage to internet-based survey researchers is cost. Going paperless saves money when mass emails are sent.
2. Conduct an online search for “green awards” to learn about the various awards programs recognizing environmental consciousness and sustainable practices. Select one that recognized a business for a sustainable marketing practice and develop a brief presentation explaining why the company received the award.
SEED is a global partnership for action on sustainable development and the green economy. Green Tech has been the 1st Gambian organization to be presented the exceptional social award, along with environmental start up enterprise. This award gives the recognition, capacity of building as well as linkages towards potential cooperation partners; along with building support programs. (www.seed.uno)“The independent SEED International Jury of experts selects enterprises which have the potential to make real improvements in poverty eradication and environmental sustainability while contributing to a greener economy.”
3. Explain how marketing intelligence differs from marketing research.
The main difference from marketing intelligence as oppose to marketing research is that marketing intelligence is known for being more organizationally specific. Marketing intelligence maintains current information; which small business owners use for reviewing the markets, competition, political implications as well as consumer demographic variables. Marketing research data has not been
The main advantages of internet-based survey research are the speed in which the research is conducted. The internet’s fundamental capabilities allow for rapid research do to features such as emails; thus, allowing access to target groups as well as individuals through various channels. Also, internet-based survey research ultimately saves time for the researchers. Lastly, an additional advantage to internet-based survey researchers is cost. Going paperless saves money when mass emails are sent.
2. Conduct an online search for “green awards” to learn about the various awards programs recognizing environmental consciousness and sustainable practices. Select one that recognized a business for a sustainable marketing practice and develop a brief presentation explaining why the company received the award.
SEED is a global partnership for action on sustainable development and the green economy. Green Tech has been the 1st Gambian organization to be presented the exceptional social award, along with environmental start up enterprise. This award gives the recognition, capacity of building as well as linkages towards potential cooperation partners; along with building support programs. (www.seed.uno)“The independent SEED International Jury of experts selects enterprises which have the potential to make real improvements in poverty eradication and environmental sustainability while contributing to a greener economy.”
3. Explain how marketing intelligence differs from marketing research.
The main difference from marketing intelligence as oppose to marketing research is that marketing intelligence is known for being more organizationally specific. Marketing intelligence maintains current information; which small business owners use for reviewing the markets, competition, political implications as well as consumer demographic variables. Marketing research data has not been