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Chapter 1 Introduction 2
Chapter 1
Introduction to Research Methods

Contents:
1.1 Role of Research In Business Decision’s

1.2 Research Process 1.2.1. Selecting a Topic 1.2.2. Literature Search 1.2.3. Discussion with "Informants and Interested Parties" 1.2.4. Sampling 1.2.5. Formulating your hypothesis 1.2.6. Questionnaire Design 1.2.7. Fieldwork 1.2.8. Data Processing 1.2.9. Statistical Analysis (Hypotheses Testing) 1.2.10. Assembly of Results 1.2.11. Writing up The Results

1.3 Types of Research 1.3.1 Exploratory Research 1.3.2 Descriptive Research 1.3.3 Analytical Research 1.3.4 Causal Research 1.3.5 Quantitative Research 1.3.6 Qualitative Research 1.3.7 Conceptual Research 1.3.8 Modeling Research

1.4 Criteria of good research 1.5 Ethics of Research

1.1 Role of Research in Business Decision’s

Research is a process of using the methods of science to the art of management for decision-making. Every organization operates under some degree of uncertainty. This uncertainty cannot be eliminated completely, although it can be minimized with the help of research methods. Research is particularly important in the decision making process of various business organizations. To choose the best line of action (in the light of growing competition and increasing uncertainty); it is very important that one should be able to gather all the data, analyze it and reach to the appropriate decisions. Research in common context refers to a search for knowledge. It can also be defined as scientific and systematic search for gaining information and knowledge on a specific topic or phenomena. In management research is extensively used in various areas. Research provides a base for your business sound decision - making. There are three parts involved in any of your systematic finding: Implicit question posed, explicit answer proposed and Collection, analysis, and interpretation

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