Because they are hydrophobic, only the smallest lipids (some fatty acids) can dissolve in watery blood plasma. To become more soluble in blood plasma, other lipid molecules join with hydrophilic protein molecules. The resulting lipid–protein complexes are termed lipoproteins. Lipoproteins are soluble because the proteins are on the outside and the lipids are on the inside. (pg.45)
The result of this makes it possible for lipids to cross plasma membranes as the now soluble lipoprotein; this is also how they transport vitamins. In all accounts though, lipids hold the most important function and that is the storage of energy. Energy is obtained by the oxidization of the lipids in the body. Where are the lipids coming from though, how