SWOT Analysis McDonald's
Strengths and Opportunities:
Strong salespeople at the top of the organization
Potential for more sales within the customer base is high
Ways our company can reach its goals by capitalizing in areas in which the company can potentially grow or expand. A dedicated workforce and good managing are some advantages of company strengths. Selling our products worldwide our company is one of the most profitable fast food restaurants in the world which gives us little competition. Our company's name is recognizable worldwide as well which is one of our best strengths and Opportunities. Finances our restaurants receive are always our top priorities. How do you relate these strategies to a specific management function of Planning/Organizing/Leading/Controlling? - 2
Weaknesses and Threats: Independent contractors we use are difficult to control from a reliability and quality standpoint.
New competitors has lured in two of our employees with offers of better pay.
Our company has already taken steps to reduce weaknesses within some of our restaurants. We use different independent contractors to distribute our food to our businesses worldwide. Expanding our menu might be a weakness because delays in scheduled deliveries and freshness of the product when our stores receive them. Two of our top managers despite formal experience in managing business has been beneficial in our companies success but are now threatening to leave for one of our competitors who promises higher pay and benefits. We have already found two possible replacements and will give them proper training in management.
. How do you relate these strategies to a specific management function of Planning/Organizing/Leading/Controlling? - 2
10% deduction for being late – 3
Please cite all sources (SWOT provided) – 1 Grade: 20