Coffee and Starbucks
TERM PAPER
ON
STARBUCKS
Business Communication
Course code: BUS 231
Section: 7
Semester: Summar 2012
Prepared for
Sheikh Atiq
Adjunct faculty
Department of Business Administration
East West University, Bangladesh
Prepared by: Sabila Muntaha ID: 2010-1-10-245
Shakera Hannan Chowdhury ID: 2010-1-10-246
Enamul Hassan ID: 2010-1-10-068 Shrabanee Chanda ID:
Submission Date:
Letter of Transmittal
August 1, 2012
Sheikh Atiq
Adjunct Faculty
Department of Business Administration
East West University
Sub: Submission of Term paper.
Dear Sir,
We want to inform you that we have completed the report on the topic “STARBUCKS”. Our report focuses on the STARBUCKS s products, upcoming challenges; reasons behind success, difference with other Coffee houses & irrelevant procedures to attract to the beverage oriented people, future assessments and some recommendation. The report has been prepared for the completion of our course “Business Communication” (BUS 231).
In writing this case, we have followed your instructions for report writing to present our views and understanding in the easiest way. However, we will be glad to clarify any mistake that may arise.
Thank you.
Sincerely Signature
Sabila Muntaha ..............................
Shakera Hannan Chowdhury …………………...
Shrabani Chanda …………………...
Enamul Hassan …………………...
Table of Content
Serial Topic Name Page Number Executive Summary
1 Introduction
1.1 Origin of the report
1.2 Objective of the Study
1.3 Scope
1.4 Limitations
1.5 Methodology 2 Environmental Context
3 Analysis
4 Implications & Recommendations 5 Conclusion
6 Reference
Executive Summary
As standing, Starbucks is the world’s number one specialty
ON
STARBUCKS
Business Communication
Course code: BUS 231
Section: 7
Semester: Summar 2012
Prepared for
Sheikh Atiq
Adjunct faculty
Department of Business Administration
East West University, Bangladesh
Prepared by: Sabila Muntaha ID: 2010-1-10-245
Shakera Hannan Chowdhury ID: 2010-1-10-246
Enamul Hassan ID: 2010-1-10-068 Shrabanee Chanda ID:
Submission Date:
Letter of Transmittal
August 1, 2012
Sheikh Atiq
Adjunct Faculty
Department of Business Administration
East West University
Sub: Submission of Term paper.
Dear Sir,
We want to inform you that we have completed the report on the topic “STARBUCKS”. Our report focuses on the STARBUCKS s products, upcoming challenges; reasons behind success, difference with other Coffee houses & irrelevant procedures to attract to the beverage oriented people, future assessments and some recommendation. The report has been prepared for the completion of our course “Business Communication” (BUS 231).
In writing this case, we have followed your instructions for report writing to present our views and understanding in the easiest way. However, we will be glad to clarify any mistake that may arise.
Thank you.
Sincerely Signature
Sabila Muntaha ..............................
Shakera Hannan Chowdhury …………………...
Shrabani Chanda …………………...
Enamul Hassan …………………...
Table of Content
Serial Topic Name Page Number Executive Summary
1 Introduction
1.1 Origin of the report
1.2 Objective of the Study
1.3 Scope
1.4 Limitations
1.5 Methodology 2 Environmental Context
3 Analysis
4 Implications & Recommendations 5 Conclusion
6 Reference
Executive Summary
As standing, Starbucks is the world’s number one specialty