Communicate in a Business Environment
CU746 Communicate in a Business Environment
1 Understand the purpose of communication
1.1 Explain the benefits of knowing the purpose of communication The purpose of communication is for you to send your information effectively to whoever you want to communicate with. It links people together and strengthens relationships. The benefits of this are that it allows individuals and groups to understand each other and express their feelings and thoughts. It also creates feelings against others such as friendships, relationships, enemies etc, which are all produced by communication and without it we wouldn’t be able to express any of this emotion and thoughts. It helps in the workplace and in the general public, as you are then able to communicate in different ways because there are a lot of different communications that you will see and come across all the time. So knowing the purpose of communication helps you to learn and use communication in your day to day life.
1.2 Explain the reasons for knowing the audience to whom communications are presented Knowing the audience to whom you present verbal communication to is important because you will have to analyse first how you are going to communicate with them and whether they will understand what you have to say. If you had a board meeting and you had to present your idea of a new product in front of the head department of your place of work you would have to work out how to present it to them, because you’ve got to keep them interested. Because you are presenting a new idea you would probably make a PowerPoint presentation on the computer with all the information you need on it and talk alongside it so everybody understands. However because they are of higher authority, you would use more complex/technical words to show you know what you are on about and you’d also make sure layout, spelling, punctuation and grammar etc was correct. Also you would give everybody a hand out which goes into more detail and
1 Understand the purpose of communication
1.1 Explain the benefits of knowing the purpose of communication The purpose of communication is for you to send your information effectively to whoever you want to communicate with. It links people together and strengthens relationships. The benefits of this are that it allows individuals and groups to understand each other and express their feelings and thoughts. It also creates feelings against others such as friendships, relationships, enemies etc, which are all produced by communication and without it we wouldn’t be able to express any of this emotion and thoughts. It helps in the workplace and in the general public, as you are then able to communicate in different ways because there are a lot of different communications that you will see and come across all the time. So knowing the purpose of communication helps you to learn and use communication in your day to day life.
1.2 Explain the reasons for knowing the audience to whom communications are presented Knowing the audience to whom you present verbal communication to is important because you will have to analyse first how you are going to communicate with them and whether they will understand what you have to say. If you had a board meeting and you had to present your idea of a new product in front of the head department of your place of work you would have to work out how to present it to them, because you’ve got to keep them interested. Because you are presenting a new idea you would probably make a PowerPoint presentation on the computer with all the information you need on it and talk alongside it so everybody understands. However because they are of higher authority, you would use more complex/technical words to show you know what you are on about and you’d also make sure layout, spelling, punctuation and grammar etc was correct. Also you would give everybody a hand out which goes into more detail and