Four Styles of Creative IntelligenceAccording to Alan Rowe (2004), "Creative Intelligence reflects how we perceive the world around us. It is concerned both with the way we do things and the outcome or results achieved." The four styles of creative intelligence are intuition, innovation, imagination, and inspiration. Intuitive style focuses on past experiences for decision making. These individuals tend to be hold jobs such as managers, politicians, and actors. Innovative individuals use factual data to make decisions and solve problems. Inventors, engineers, and scientists are typically innovative. Imaginative deals with being able to think outside of the box by finding new opportunities. Typically artists, musicians, and writers are imaginative. Inspirational individuals focus on the social aspect of problem solving. These individuals lead by inspiring the group and tend to be educators, leaders, and writers.
These styles of creative intelligence have different ways of influencing an organization and decision making. Individuals with creative intelligence are open to new possibilities and willing to risk failure. These individuals work hard and are not necessarily looking for a reward. In an organization, a good idea is to mix the different intelligence