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Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the US Savory Snacks Food Market

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Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the US Savory Snacks Food Market
Consumer Trends Analysis: Understanding Consumer Trends and Drivers of Behavior in the US Savory Snacks Food Market
On 30th April 2014
The savory snacks market in the United States is set to see growth of over 2% by 2018.

Summary
Understanding Consumer Trends and Drivers of Behavior in the US Savory Snacks Food Market provides an overview of the market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights innovative new product developments that effectively target the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes.
Buy this report OR Know more : http://www.jsbmarketresearch.com/food-beverages/r-Consumer-Trends-Analysis-Understanding-Consumer-Trends-Drivers-Behavior-US-Savory-Snacks-Food-Market-108443
Key Findings
- Demand for indulgent flavors will grow as stressed consumers continue to turn to Savory Snacks for comfort
- The desire for better value will intensify with continued economic uncertainty, resulting in growing private label penetration
- There will be an increased demand for healthier Savory Snack options
- Product choices will reflect consumers desire for excitement and convenience driven by their increasing ambitions and aspirations.
Synopsis
Understanding Consumer Trends and Drivers of Behavior in the US Savory Snack Food Market identifies the key demographic groups driving consumption, and what motivates their consumption. The report uses a unique method of quantifying consumer trends to highlight the degree of influence they have on consumption within the category. The report also identifies the most important trends within the market and shows whether beliefs over what influences consumer behavior within the category are accurate.
Get access to:
- Key consumer demographic groups driving consumption within the US market. The figures showcase the number of times
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