Established copyright laws that protect the recording industry's intellectual property from infringement have been in place for many decades. However, these corporations did not initially enforce them when new technology, that was easily accessible to public, became widely available. I suspect that this decision was based on cost benefit analysis of legally enforcing their rights. Moreover, the duplication process, by today's digital standards, was …show more content…
rudimentary. The process of duplicating a magnetic tape can be correlated to making a photo static copy of document the copy is never quite a good as the original, and subsequent generations of copies will have lesser quality still.
Initially, it was not beneficial to the record companies' profitability to legally enforce their rights by seeking legal damages against those individuals who copied, distributed, or used for pleasure or profit, musical compositions without compensating the record companies. However, digital technology has advanced to the point that music duplication has no deteriorating effect on multiple generations of copies, and it has adversely affected the long term profitability of these corporations. The distribution, or sharing, of music is completely digital via the internet, which has made it easier for record companies to gather information on the illegal dissemination of their property by individuals. The foundation for legal action against those who violate their rights is more likely to withstand any challenge in a legal proceeding.
Prior to the advent of fully digitized music, the record companies, in my belief, encouraged individuals to violate their copyrights. The dissemination of music by artists under contract to their companies had an overall positive effect on their profitability. Individuals had become a marketing tool, in that they made more people aware of their products, by distributing lower grade versions of their products. From a purely financial prospective, they were able to spend less money on traditional marketing for their products, nor incur costly legal expense to defend their intellectual property, and they established goodwill with their consumer base by allowing them to use the property as they saw fit, even in violation of the law.
The record companies' reversal of their position on this question is strictly a factual one.
Individuals who do not pay for the usage of these musical compositions are in violation of the laws of the land, and if it is determined that an individual infringed on their rights, the record companies should be compensated as established under the law. The moral aspect, in my opinion, is much more difficult to define in such stark terms. The theory of ethical relativism states that what is right is determined by the society as a whole. For almost thirty years, the duplication and sharing of music by individuals has been viewed as acceptable by societal norms, due in no small part to the inaction by these corporations to protect their intellectual property. To those ends, I feel that society does not believe that digital piracy is morally wrong, in spite of the fact these actions are known to be criminally
liable.
In my own life, I have violated these laws and did not feel as if I was doing anything morally wrong. Initially, I saw the sharing of music with my friends as something I was allowed to do. The technology to duplicate cassettes was legal, rather inexpensive and readily available, and the record companies did not discourage me from doing it. If I liked a particular musical artist, I was more inclined to purchase the original product from traditional sources because I wanted to support the artist's efforts. However, as digital technology has become so advanced, I have had reflect on the consequences of my actions and decide if this conduct is still morally just in my own life.
Personally, there are some rather complex moral questions regarding this subject. Do I have a moral right to freely obtain and use digital copies of musical compositions that I originally purchased in a prior format? This is the most morally ambiguous question I have had to ask of myself. As a consumer, I legally paid for the right to use their intellectual property for my own pleasure, in the format that they currently made available to me, and the law allows for me to make personal copies for use of that material in perpetuity. In my own lifetime, the record companies have changed distribution formats four times, reaping more profits from consumers by requiring us to repurchase the product if we wanted the latest audio reproduction technology.
From the consequentialist viewpoint, I have concluded that I am justified in protecting my rights as a consumer from wanton greed on the part of the record companies. In response to blatant theft of their property, the recording industry has developed Digital Rights Management computer software to insure that individuals are paying for the right to uses their products distributed in these technologically superior formats. I believe that the recording industry is justified in protecting their viability as a business, which does indeed provide a valuable service to the greater good of society by making a diverse group of musical artisans and their talents accessible to a commercial audience. As such, I no longer condone the internet piracy of musical property that I have never paid for, as it adversely affects the artists in question. In the past, I saw internet distribution and sharing of a particular artist's music as beneficial to establishing public awareness of their talents, but the technology is so advanced that it is detrimental to their livelihood as musicians. I still accept and use digital copies that I have received from friends, as I personally know that the talents and endeavors of the musician have legally been compensated, and I feel that I know my friend's true intentions are to encourage me to become a financially supportive new fan of this artist by legally purchasing their products, now and in the future. I have come to the conclusion that this action is morally acceptable, and view it the same way I look at trial versions of computer software if I like it and find it beneficial to me, I will gladly purchase it, knowing as a consumer that I'm doing what is morally just by compensating them for the work. If it has no value to me, I have no want or need to use their product and have not brought them any financial harm.