ENTREPRENEURSHIP - COMM 320/4 (sections Q and R)
Course Outline - Winter 2015
General Information
Instructor: Judy Nagy
Class: Section Q: Tuesday and Thursday, 11:45-13:00 in MB-2.430 Section R: Tuesday and Thursday, 14:45-16:00 in MB-S1.115
Office location: MB 14.359
Office hours: Thursdays 16:30-17:30 and by appointment
Phone: 514.848.2424 x 2941
E-mail: judy.nagy@concordia.ca (best way to reach me)
Course Description
This course emphasizes the entrepreneurial aspects of management that are required to create, develop, and sustain either a new business venture or a major project/initiative within an existing organization. The integrative nature of the course requires an understanding of each functional area of business. Students will have the opportunity to demonstrate the teamwork, leadership, communication, and the other skills stressed throughout the program.
Prerequisites: COMM 222, 223 or 224, 305, 308.
Learning Objectives
The discipline of entrepreneurship has a distinct place in business administration. Entrepreneurial activities have a global impact on individual lives, careers, and also on organizational survival and growth. Entrepreneurs introduce change and innovation into the economic and social system, forcing other individuals and organizations to constantly adapt. New products and services, and new organizational practices make it very difficult for business students and professionals to settle down into routine work and linear career paths. COMM320 is a course designed to provide students with a basic understanding of this discipline.
This course will help the student achieve the following learning objectives:
Acquire basic knowledge of the theory and concepts of entrepreneurship.
Analyze and integrate entrepreneurship concepts to business development cases.
Demonstrate the relevance and applicability of the study of entrepreneurship to business administration in