Angela Barginear
OLCU 632
June 27, 2013
Robert Babcock
Many of us believe that to be fully creative, we would have to leave our lives as we know them: quit the job, move to another state, and divorce our spouses (Allen, 1988). There are a number of reasons why creative ideas fail to become innovations. Sometimes it is because the idea, which seems brilliant in concept, is flawed in application. More often, the problem is that organizations invest in creative ideas such as brainstorming events, idea management, idea campaigns, but fail to invest in implementing the most creative ideas that come from those initiatives. We are currently watching how organizations are submerged in an absolute race to separate themselves in terms of their creativity and innovation. The most important information of the future will be how to function creatively in a group (Allen, 1988)In the face of not being a totally clear terms and with a surplus of different views as to what it means and what its aftermaths are, organization have set in motion a vibrant planned to encourage the creation of more creative organizations. Additionally, clients are more demanding and dynamic, as technology advances at an ever-growing rate. In short, talent and knowledge have become more valuable as assets than physical and financial capital. In an article title, “12 Things You Were Not Taught In School About Creative Thinking, “states:
“To create, a person must have knowledge but forget the knowledge, must see unexpected connections in things but no have mental disorder, must work hard but spend time ding nothing as information incubates, must create many ideas yet most of them are useless, must look at the same thing as everyone else, yet see something different, must desire success but embrace failure, must be persistent but not stubborn, and must listen to experts but know how to disregard them” (Michalko, 2012) Organizations today faces a number of
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