In order to have some insight into the various practices and initiatives taken by the corporates some leading Indian firms were selected which are Hindustan Unilever Ltd, ACC Ltd, Ashok Leyland Ltd., Apollo hospitals Enterprise Ltd., DLF ltd., Ultratech Cement, Pepsi Co. India.
HINDUSTAN UNILIVER LTD.
Hindustan Uniliver Ltd. 4 is the India’s largest Fast Moving Consumer Goods Company with a heritage of over 75 years in India. With over 35 brands spanning 20 distinct categories such as soaps, detergents, shampoos, skin care, toothpastes, deodorants, cosmetics, tea, coffee, packaged foods, ice cream, and water purifiers, the Company is a part of the everyday life of millions of consumers across India. The company has turnover of Rs.19, 400 crores (for the 12 month period – April 1, 2010 to March 31, 2011).
CSR activities:
HUL's CSR activities include Water Conservation and Harvesting project which has two major objectives: a. to reduce water consumption in its own operations and regenerate sub-soil water tables at its own sites b. help adjacent villages to implement appropriate models of watershed development. HUL has started various programs like SHAKTI-(Changing Lives in Rural India) which seeks to empower underprivileged rural women by providing income-generating opportunities, health and hygiene education; Health & Hygiene Education-Lifebuoy Swastya Chetna (LBSC) which was initiated in2002 in media dark villages (in UP, MP, Bihar, West Bengal, Maharashtra, Orissa) with the objective of spreading awareness about the importance of washing hands with soap. The need for such a campaign was to reduce diarrheal deaths; Economic Empowerment of Women-Aims at economic empowerment of women across India. It specifically targets women from low-income groups in rural as well as urban India.
HUL has also taken up various initiatives like the Happy Homes initiative in which HUL supports special education and rehabilitation of children with