Timeline:
1978-Jollibee Foods Corporation and the humbugger born
1979-Jollibee spaghetti is introduced
1980-Jollibee chickenjoy is introduce and the Jollibee mascot debuts
1981-Jollibee Food Corporation enters list of top 1000 corporation
1983-The Langhap Sarap TV ad campaign is launched
1984-Champ hamburger is launch and Jollibee enters the list of top 500 corporation assuming market leadership in local fast food industry.
1987-Jollibee enters the elite top 100 corporation and opens 1st fast food outlet in Brunei, marking its entry into the global market.
1990-Jollibee adds jolly hotdog and peach mango pie to it’s over glowing menu
1991-Jollibee’s 100th store opens in Davao City
1993-Jfc listed in the Philippines stock exchange
1998-Jollibee opens its 300th store in Balagtas, Bulacan and the 1st store in the USA
2004-Jollibee opens its 500th store in Basilan
2008-Jollibee launches the multi- awarded Jollitown, the first Edu-entertainment children’s show launched by a fast food company
2010-Jollibee opens its 700th store in Baguio
2011-Jollibee launches the annual Jollibee family value awards Vision
In the year 2020 the Jollibee Corporation should have 4000 stores worldwide. Greenwich, Red Ribbon, Mang Inasal, Chowking, Manong Pepe, Burger King.
Corporate Social Responsibility
Project Wash- eliminates plastic .Less smoke. Jollibee party for the kids. 2nd family value award- (100,000 php five winners of system award per area)
Unilever
History
Helping people get more out of life In the 1890s, William Hesketh Lever, founder of Lever Bros, wrote down his ideas for Sunlight