Mass media consists of the various means by which information reaches large numbers of people, such as television, radio, movies, newspapers, and the Internet. Sociologists study mass media especially to see how it shapes people 's values, beliefs, perceptions, and behaviour. For example, mass media contributes to socialization, including gender socialization, as when movies implicitly teach young people that it is wrong for females to have many sexual partners. Mass media also affects social movements; for example, news coverage of the U.S.-Vietnam War helped spark the 1960s anti-war movement. Another topic is the relation between media and social power. For example, if mass media powerfully influences beliefs and behaviour, and it is controlled by relatively few individuals, those individuals have significant power even in democratic societies.
2.Mass Media basically refers to a part of media that is specifically designed to reach a large number of audience. This term was first used in the year 1920 when the nationwide radios and mass circulation of new books became common.
Following are the many types of Mass Media:
- Television
- Radio
- Personal web page
- Message Boards
- Blogs
- Pod Casts
- Video hosting services.
Purpose of mass media
The first and the most relevant purpose of the mass media is to entertain people and to make them feel happy and good. The mass media is a term that used to mark a part of the media that is specifically designed to reach a very large audience such as the population of a nation state that audience is interested in knowing the news and to know what is happening around them. The second is the mainstream of the media is to educate people that want to increase their level by studying through the internet that is a very important device in our life because we can learn and teach and even communicate with other people around the world to help them or just to make a nice conversation. Mass media