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Disruptive Innovation: a New Era of Crowdsourced Data Analytics!

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Disruptive Innovation: a New Era of Crowdsourced Data Analytics!
Abstract: The existing business paradigm of data analytics is set for a transformation. Today, companies are experimenting to replicate the “Outsourced data analytics” model to “Crowdsourced data analytics”. Companies like Kaggle, Crowdanalytix and others are hitting the headlines of top analytics blogs across the globe. The reason is that the new business model promises a drastic decrease in the cost of analytics for companies long with the flexibility to get the problem solved anytime with much less effort. In short, it’s not just crowdsourcing that is the novelty of the concept, but the manner in which it is put to use that steals the show.
Abstract: The existing business paradigm of data analytics is set for a transformation. Today, companies are experimenting to replicate the “Outsourced data analytics” model to “Crowdsourced data analytics”. Companies like Kaggle, Crowdanalytix and others are hitting the headlines of top analytics blogs across the globe. The reason is that the new business model promises a drastic decrease in the cost of analytics for companies long with the flexibility to get the problem solved anytime with much less effort. In short, it’s not just crowdsourcing that is the novelty of the concept, but the manner in which it is put to use that steals the show.
General Management
General Management
MBA Core, 2nd Year
MBA Core, 2nd Year
Ayush Malhotra
NMIMS,Mumbai

Ayush Malhotra
NMIMS,Mumbai

Strategy Article On:
Strategy Article On:

Disruptive Innovation: A new era of Crowdsourced Data Analytics!
On Thursday, November 3,2011 news came out that Kaggle has bagged $11 million through VC funding. The money came from Silicon valley VCs Khosla Ventures, Index Ventures,SV ventures and others including Paypal. Kaggle entered the business of solving complex data analytics problems through contests in April, 2010. Since then it has successfully hosted umpteen contests and boasts of having almost 17000 data scientists across the globe.


References: 1. www.kaggle.com 2. www.crowdanalytix.com 3. “Kaggle Raises $11 Million in Series A Financing Led by Index Ventures and Khosla Ventures” http://findarticles.com/p/articles/mi_m0EIN/is_20111103/ai_n58372600/ 4. Deshpande PR, , July 19,2011, “3 barriers for wide adoption of business analytics in SMEs”,http://www.crowdanalytix.com/blog/3-barriers-for-wide-adoption-ofbusiness-analytics-in-smes/
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