Preview

dummy

Satisfactory Essays
Open Document
Open Document
520 Words
Grammar
Grammar
Plagiarism
Plagiarism
Writing
Writing
Score
Score
dummy
Model Channels/ResolutifromRecording/Transfer Rate Playback HDD Price/ Unit
CP-UNR-332T2 32Ch@D1, 32Ch@720P, 16Ch@1080P 128Mbps Recording & Transfer 8ch 1080P @25fps 2 Sata25000+

Model Type Res. Lens IR Audio WDR IP Rating SD Card Price/ unit
CP-UNC-TP10FL3C-V2 VF Bullet IR 25/30fps@1.3M 2.8mm~12mm 30m N/A D-WDR IP66 N/A 14500+
CP-UNC-T2322ZL3 Motorized VF Bullet IR 20fps@3M, 25/30fps@1080P 2.8mm~12mm 30m N/A D-WDR IP66 N/A 18000+ MARKET PENETRATION
The firm seeks to achieve growth with existing products in their current market segments, aiming toincrease its market share.

KINGFISHER LAGER PREMIUM:-it has witnessed a market growth of 13% in comparisonto the lager beer industry growth of 9.4%.in the lager beer segment, UBL is doingmarket penetration in all the places by promoting the beer in every state. UBLcommands a market share of around 40% with 67% of the market share in the lagerbeer segment 
KINGFISHER STRONG:-The company is investing much in this product and also thecustomers are increasing due to the more alcoholic content and it has registeredspectacular growth of 36% in strong beer (against a market growth of 16%) waswitnessedMARKET DEVELOPMENT
The firm seeks growth by targeting its existing products to new market segments.

TAJMAHAL :-This beer is made mostly for export purpose and contain less alcoholic contentthough the taste is unique due to its bitterness. The demand of this beer ismainly in abroad(australia, france, usa) as it is premium priced and have bitter taste which is not liked much inindia though it is served in some premier hotels in india.

LONDON PILSNER:-this beer mainly aims lower income group as it is economical beer and thisbeer contain less alcoholic content hence catering to all together different segment PRODUCT DEVELOPMENT
The firms develops new products targeted to its existing market segments.

KINGFISHER DRAUGHT:-this beer contain less amount of water andcomes in 500mlcan.

You May Also Find These Documents Helpful

  • Satisfactory Essays

    Anheuser-Busch is America’s most popular brewery. At Anheuser-Busch we only accept excellence in the products we make and excellence in the people that help make them. With 46.4% market share in the U.S., we pride ourselves on the ability to take only the finest ingredients and produce world-class beer. Anheuser-Busch has strong brand awareness and loyal consumers. With that said, we face the challenge of potential loss in market share due to an increase in craft breweries and changes in our consumers taste.…

    • 235 Words
    • 1 Page
    Satisfactory Essays
  • Good Essays

    Bus 599 Paper

    • 1454 Words
    • 6 Pages

    The trend of beer over the last five years had a combined annual growth rate (CAGR) of 4.8% worldwide. (www.encyclopedia.com/doc/1G2-2843300064.html.). Within Central America and South America, the CAGR increased to 6.3%. Africa also showed growth by having CAGR that got up to 6.4%. A key note about the growth of beer was shown in Asia. (www.encyclopedia.com/doc/1G2-2843300064.html). The trends of beer for the last five years have being tilting toward consumers wanting expensive beers. Due to that, expensive beers or premium beers accumulated 17% of the beer sales globally. The premium beer market of North America as well as Western Europe sales…

    • 1454 Words
    • 6 Pages
    Good Essays
  • Powerful Essays

    Mountain Man Brewing Company

    • 4418 Words
    • 18 Pages

    |NUS | |MKT4415B | |Mountain Man Brewing Company: Bringing the Brand to Light | | | |Nur Azlyn bte Mohd Khalid | |2-Nov-2011 | |Prepared for: Dr Chng Peng Sim | |Examining the issue of product development and its cost-benefit analysis | Table of Contents 1. INTRODUCTION 3 1.1 Defining the Problem …… ……. 3 1.2 The Beer Industry – East Central Region 4 2.…

    • 4418 Words
    • 18 Pages
    Powerful Essays
  • Powerful Essays

    Sam Adams Porter Analysis

    • 2077 Words
    • 9 Pages

    Boston Beer gained brand equity as a result of its efforts to create robust brands over the years. The company offers…

    • 2077 Words
    • 9 Pages
    Powerful Essays
  • Powerful Essays

    The annual sales growth rate from 1986 to 1988 had been an outstanding exponential growth (see figure 1). According to Exhibit 6, Asahi’s drastic sales growth in Super Dry beer has helped Asahi to outperform the other competitors in seizing market shares. In 1988, Asahi’s sales were accounted for 20.6% of the entire market sales, growing from a 9.9% in 1985. At the same time, Kirin, a dominant player in the market, had dropped 11.2%.…

    • 1652 Words
    • 7 Pages
    Powerful Essays
  • Good Essays

    The 1950’s was a time marked by fear, paranoia, and persecution, where even Hollywood was under scrutiny. Those involved in Hollywood whether it be directing or acting found themselves being censored and limited due to the political events taking place around the world. Within the accounts of Mark Goodson and Arthur Miller, they cite the ways in which the anti-communist movement affected television programming and motion pictures during the 1950’s. To start, Mark Goodson recalls his experiences as a television producer during the Red Scare. He said his first experience when dealing with the movement was at the start of his television show, What’s My Line?, when a member on his panel was listed in the Red Channels.…

    • 837 Words
    • 4 Pages
    Good Essays
  • Powerful Essays

    Case 8 Battle Of The Beers

    • 1480 Words
    • 5 Pages

    This case is about the intense battle between beer rivals in the United States, particularly between Anheuser-Busch (A-B), the world’s largest brewer, and SABMiller, the world’s second largest brewer. It discusses about how the companies used advertising in their brand positioning in order to compete with each other and increase the sales.…

    • 1480 Words
    • 5 Pages
    Powerful Essays
  • Satisfactory Essays

    The company had strategically become one of biggest Lebanese brewing company and had prepared for huge competition from Almaza who is also local company dominated the Lebanese market. In additional, by being acquired by Heineken in 2002, this closet competitor took on hand many advantages in technology, experiences, alternative famous brand from the No. 1 worldwide brewing corporation. While the company has built all things from zero. Its largest early customer group consisted of educated, higher income beer consumer with curiousity for the new and a taste for quality and visitors of the owned pub.…

    • 415 Words
    • 2 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Vijay Mallya

    • 769 Words
    • 4 Pages

    Slide 10:In 2007, The UB Group, acquired a hundred percent of premium scotch distillers Whyte & Mackay and Liquidity Inc, a United States-based maker of specialty vodkas. The UB Group's Brewing Division has also assumed undisputed market leadership with a national market share in excess of 48%. The UB Group today controls 60% of the total manufacturing capacity for beer in India. Kingfisher, one of the flagship brands of The UB Group, has partnered with NDTV.…

    • 769 Words
    • 4 Pages
    Satisfactory Essays
  • Satisfactory Essays

    Bibliography Part-A 1. Marketing management Philip Kotler The Millennium Edition 2. Promotion & Integrated Marketing Communications Richard J. Semenik 3. Principles of Marketing Philip Kotler & Armstrong Eight Edition 4.…

    • 300 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Bba Assignment1

    • 4852 Words
    • 25 Pages

    so the government has used the alcoholic drinks industry as a source of revenue generation…

    • 4852 Words
    • 25 Pages
    Powerful Essays
  • Good Essays

    nile special

    • 2286 Words
    • 10 Pages

    Nile Breweries have a vision to be the leader in market share, product quality and be a highly ranked beer globally. This means they are aiming to be a dominant force in today’s market and on top of that, they have set a mission stating that they want to be a consumer’s first choice1.…

    • 2286 Words
    • 10 Pages
    Good Essays
  • Satisfactory Essays

    United Breweries Ltd.

    • 368 Words
    • 2 Pages

    United Breweries Ltd. is engaged in manufacture, purchase and sale of beer and solely operates in India. UBL has an overall market share of 50%, whereas Kingfisher Strong and Kingfisher Premium Lager are the two most prominent brands with respective volume shares of 26% and 14% in 2010.…

    • 368 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Deliver Us Movie Analysis

    • 1708 Words
    • 7 Pages

    15 years ago this month, Focus Features released Deliver Us from Eva, a film about 3 guys who try to wrangle their overbearing sister-in-law (Gabrielle Union). It was funny, entertaining, and had a bomb R&B soundtrack. Union was spectacularly brilliant in the title role. Her quirky facial expressions, bodily twitches and pronounced delivery of the rapid-fire script brought the eccentric and hyper-intelligent Evangeline Dandridge to life. Eva is a no-nonsense natural born leader. She cut her teeth at this raising her younger sisters: Kareenah (Essence Atkins), Bethany (Robinne Lee) and Jacqui (Meagan Good). They all became orphans years prior. To stay afloat and start "The…

    • 1708 Words
    • 7 Pages
    Good Essays
  • Powerful Essays

    Beer Market

    • 5902 Words
    • 24 Pages

    For this economy of business group assignment, we have decided to analyse beer market data and we also choose tiger brand as main research product. The reason we decided to analyse beer market data are because of its history and market growth. Beer was the first alcoholic beverage known to civilization; however, drinker of the first beer is unknown. Historians theorize that humankind 's fondness for beer and other alcoholic beverages was a factor in our evolution away from a society of nomadic hunters and gathers into an agrarian society that would settle down to grow crops (and apparently drink). The first product humans made from grain & water before learning to make bread was beer (Bellis).…

    • 5902 Words
    • 24 Pages
    Powerful Essays

Related Topics