Global Markets 318
October 6, 2012
Cultural & Executive Analysis
Cultural Analysis
EXECUTIVE SUMMARY
VIII. Executive summary
After completing all of the other sections, prepare a two-page (maximum length)
Summary of the major points and place it at the front of the report. The purpose
Of an executive summary is to give the reader a brief glance at the critical points
Of your report. Those aspects of the culture a reader should know to do business
In the country but would not be expected to know or would fi nd different based
On his or her SRC should be included in this summary.
WHAT PRODUCT
WHY SUCCESSFUL
The physical size of Egypt, the enormous size and density of its urban population, and the role played by foreign assistance in determining its policy agendas, all contribute to Major challenges in developing a coherent and effective environmental policy (Zetter and Hassan, 2002).
Considering loyalty is one of the most important aspects in Egyptian life it is safe to say that once they accept the product they will become loyal to it.
Solar energy advocates have found a surprising critic in environmentalists, who say that assessments must be made to protect desert plants and wildlife.
http://www.solarcity.com/commercial/lower-operating-costs.aspx
I. Introduction
Solar energy is quickly on the rise of popularity in numerous countries. The world is trying to come up with ways of “going green” in order to help protect the economy and Egypt is one of them. One way this is happening is by converting solar power into electrical energy using solar panels. The company to be introduced is Suntech, the world’s largest producer of solar panels. The company is based out of China has over 20 million solar panels located in 80 different countries (Ouma, 2012). Suntech has already successfully penetrated the western market by establishing its first factory in the US but