Steve Tobak wrote this article to show that there are two …show more content…
Tobak actually achieved his purpose using many strategies. One of the dominant rhetorical strategies used throughout the article is his personal experience that contributed to the credibility and strength of the article, which therefore added to the author’s ethos and pathos. Such as when the author discussed his personal involvement in the EQ test. Moreover, Tobak’s work was presented objective due to his reasonable explanation of how emotional intelligence is not associated with success and identifying one’s feelings. Also, showed how emotional intelligence can be misused to manipulate behavior as well as how it has no relation to a successful career. In fact, it is …show more content…
For example, the author attempts to prove his point by using expert’s opinions such as Grant, a professor at the University of Pennsylvania’s Wharton School of Business, who stated “When you’re good at controlling your own emotions, you can disguise your true feelings” Meaning that when you are strong enough to control have the ability to notice and change your feelings or the way you want them to seem, makes you good at hiding what you are really feeling. Another important strategy that the author referred to is the fact that he referred to his own personal experience when he talked about the EQ test. This helped contribute to the strength of the argument because personal experiences cannot be doubted or lied about. The sources that Tobak used were appropriate for the argument and the evidence was presented fairly. The structure in which Tobak wrote the article in was well organized and straight to the point. One factor that helped in this process was the clearance of the ideas. The way the author states each idea under a header makes it clearer for the reader to understand his point of view. Tobak put the main ideas as headers and in bold so readers can understand what they are going to read. This way of structure was effective in portraying the