Feasibility Study Sample
Chapter 1
Executive Summary
1. Name of the Firm
The company’s name is Cats and Rocks. The business is named after the two owners namely Katina Cassandra and Roanna Kelly. They have proposed the idea the massaging backpack, Lay-Backpack
2. Location
Main manufacturing plant will be located 416D Quezon Street, San Antonio, San Pedro Laguna. This property is owned Mrs. Yolanda Lopez, a sole proprietor of a t-shirt printing business. She will let the company rent a portion of the factory.
3. Brief description of the project
The company is now introducing the newest option that the market can choose from. Comfort has been highly prioritized thus the existence of the ideal pain reliving bag. People can now travel without worrying about shoulder pains and back pains.
1.4.1 Market Feasibility
According to the demand and supply analysis there is an increase in the desirability of this product every year, therefore consumers are open to the idea of accepting such product. We also want to attract potential buyers with the most affordable price that we can offer.
1.4.2 Technical Feasibility
In this part of the study the researchers look at the technical aspect of production. Lay-Backpack is a regular sized backpack with a unique massaging feature which is not seen in the local market as of the moment.
1.4.3 Management Feasibility
Ms. Katrina Cassandra D. Espeleta and Ms. Roanna Kelly L. Gabinete formed a partnership and created the company Cats and Rocks, the company that will be producing and supplying Lay-Backpack. The two general partners will be in charge of the whole enterprise. One will manage the administration and the other will handle the production care. Though the production manager is under the administrative manager, they both have equal rights towards the company’s ownership since they have invested an equal share of the capital.
1.4.4 Financial Feasibility
Based from the projected
Executive Summary
1. Name of the Firm
The company’s name is Cats and Rocks. The business is named after the two owners namely Katina Cassandra and Roanna Kelly. They have proposed the idea the massaging backpack, Lay-Backpack
2. Location
Main manufacturing plant will be located 416D Quezon Street, San Antonio, San Pedro Laguna. This property is owned Mrs. Yolanda Lopez, a sole proprietor of a t-shirt printing business. She will let the company rent a portion of the factory.
3. Brief description of the project
The company is now introducing the newest option that the market can choose from. Comfort has been highly prioritized thus the existence of the ideal pain reliving bag. People can now travel without worrying about shoulder pains and back pains.
1.4.1 Market Feasibility
According to the demand and supply analysis there is an increase in the desirability of this product every year, therefore consumers are open to the idea of accepting such product. We also want to attract potential buyers with the most affordable price that we can offer.
1.4.2 Technical Feasibility
In this part of the study the researchers look at the technical aspect of production. Lay-Backpack is a regular sized backpack with a unique massaging feature which is not seen in the local market as of the moment.
1.4.3 Management Feasibility
Ms. Katrina Cassandra D. Espeleta and Ms. Roanna Kelly L. Gabinete formed a partnership and created the company Cats and Rocks, the company that will be producing and supplying Lay-Backpack. The two general partners will be in charge of the whole enterprise. One will manage the administration and the other will handle the production care. Though the production manager is under the administrative manager, they both have equal rights towards the company’s ownership since they have invested an equal share of the capital.
1.4.4 Financial Feasibility
Based from the projected