Annual sales under $100million
Reliance on cutting-edge technology
Managed by entrepreneurial visionaries
What term refers to a firm that from its ‘birth’ globalizes rapidly without any preceding long term internationalization
Role of niche markets
Advances in process/technology production
Flexibility of SMEs/born globals
Global networks
Advances and speed in information technology
Role of niche markets
Advances in process/technology production
Flexibility of SMEs/born globals
Global networks
Advances and speed in information technology
What kind of difficulties would VTB meet if it were to internationalize its business?
In what part of the world should the company start its internationalization?
How should the company penetrate the foreign markets?
How would the communication mix in the chosen countries differ from
Who collected the data?
Would there be any reason to purposely misrepresent the facts?
For what purpose was the data collected?
How was the data collected?
Are the data internally consistent and logical in the light of known data sources or market factors?
Who collected the data?
Would there be any reason to purposely misrepresent the facts?
For what purpose was the data collected?
How was the data collected?
Are the data internally consistent and logical in the light of known data sources or market factors?
Advantages
Less expensive
Less time consuming
Low level of commitment
No constraints by overseas customs
Speed
Disadvantages
Non-availability of data
Reliability of data
Data classification
Comparability of data
Data privacy concerns