Final Report
ACKNOWLEDEGEMENT
Preparing a project of this nature is an tedious task and I was fortunate enough to get support from a large number of person to whom I shall always remain grateful.
I would like to express my gratitude and sincere thanks to my Project Guide (Mr. Priyank gupta), for instilling confidence in me to carry out this study and extending valuable guidance and encouragement from time to time, without which it would not have been possible to undertake and complete this project.
I also wish to extend my appreciation, specially to our director . Last but not the least to the people in libraries,who spread their time in giving their opinions and discussed things to my satisfaction.
A bouquet of hearts i share with them.
PREFACE
This project i.e. “Consumer Awareness on TATA SKY” is purely focused on how tough awareness is going in the current market. Nowadays, more and more companies are coming up with their new DTH services to entertain the people in their life.
The introduction of the industry includes some vital detail about the history of DTH service. Soon after the beginning of the DTH service, in the opening only DD direct plus and Dish TV was successively doing their business but at the moment TATA SKY is also emerge as a DTH services provider..
The introduction of the company includes the details of the TATA SKY, its milestones, its new schemes and services etc…..
The objective of the project report is to conduct a survey to find out the awareness of the consumer or people towards Tata Sky.
I used the simple random sampling research design for the project as I tried to know the awareness of consumers while using the DTH service as their entertainment. I have collected primary data by filling questionnaire which have analyzed; tabulated and meaningful conclusion are drawn out of it.
The sample size used for conducting the field survey was ----- respondents. I will try my best in preparing this project report, still
Preparing a project of this nature is an tedious task and I was fortunate enough to get support from a large number of person to whom I shall always remain grateful.
I would like to express my gratitude and sincere thanks to my Project Guide (Mr. Priyank gupta), for instilling confidence in me to carry out this study and extending valuable guidance and encouragement from time to time, without which it would not have been possible to undertake and complete this project.
I also wish to extend my appreciation, specially to our director . Last but not the least to the people in libraries,who spread their time in giving their opinions and discussed things to my satisfaction.
A bouquet of hearts i share with them.
PREFACE
This project i.e. “Consumer Awareness on TATA SKY” is purely focused on how tough awareness is going in the current market. Nowadays, more and more companies are coming up with their new DTH services to entertain the people in their life.
The introduction of the industry includes some vital detail about the history of DTH service. Soon after the beginning of the DTH service, in the opening only DD direct plus and Dish TV was successively doing their business but at the moment TATA SKY is also emerge as a DTH services provider..
The introduction of the company includes the details of the TATA SKY, its milestones, its new schemes and services etc…..
The objective of the project report is to conduct a survey to find out the awareness of the consumer or people towards Tata Sky.
I used the simple random sampling research design for the project as I tried to know the awareness of consumers while using the DTH service as their entertainment. I have collected primary data by filling questionnaire which have analyzed; tabulated and meaningful conclusion are drawn out of it.
The sample size used for conducting the field survey was ----- respondents. I will try my best in preparing this project report, still