Functional areas of business
Functional Areas of Business
Every company is different and each of them have different needs. A business that has more than one department assigns each department a particular job or function. This paper will give a summary of at least two functional areas of business of interest to me. I will also give an explanation of what my role as a manager would be in the functional areas of business that I have selected. The two functional areas of business that I have chosen are human resources and marketing.
The basic function of the human resources department for many years was to hire and fire (Armendariz, 1995, p. 1). The duties of the human resources department has changed over the years. Today, the human resources department uses their "knowledge of company goals, federal and state laws, union contracts, and sound personnel practices" (Armendariz, 1995, p. 1). The human resources department is responsible for recruiting employees, selecting employees, training and developing the employees, and planning and evaluating employee performance.
The marketing department 's role is to make the company 's product available to the customer. They are in charge of the pricing the product, promoting the product, and choosing the venue. The marketing department has to make the product appealing to the customer. According to Neil, "successful organizations are distinguished not only by well conceived marketing strategies, outlining where, when, and how well the firm will compete but also by their ability to execute the marketing strategy decision options selected" (2012). This is a department that lives creativity.
As a manager in the human resources department, I would assist in making proper training available to the employees. I would take the necessary steps to create a work environment that motivates the employees and make them happy. As a human resources manager, I would add to the organization by continually evaluating how efficient the human resources function is.
Every company is different and each of them have different needs. A business that has more than one department assigns each department a particular job or function. This paper will give a summary of at least two functional areas of business of interest to me. I will also give an explanation of what my role as a manager would be in the functional areas of business that I have selected. The two functional areas of business that I have chosen are human resources and marketing.
The basic function of the human resources department for many years was to hire and fire (Armendariz, 1995, p. 1). The duties of the human resources department has changed over the years. Today, the human resources department uses their "knowledge of company goals, federal and state laws, union contracts, and sound personnel practices" (Armendariz, 1995, p. 1). The human resources department is responsible for recruiting employees, selecting employees, training and developing the employees, and planning and evaluating employee performance.
The marketing department 's role is to make the company 's product available to the customer. They are in charge of the pricing the product, promoting the product, and choosing the venue. The marketing department has to make the product appealing to the customer. According to Neil, "successful organizations are distinguished not only by well conceived marketing strategies, outlining where, when, and how well the firm will compete but also by their ability to execute the marketing strategy decision options selected" (2012). This is a department that lives creativity.
As a manager in the human resources department, I would assist in making proper training available to the employees. I would take the necessary steps to create a work environment that motivates the employees and make them happy. As a human resources manager, I would add to the organization by continually evaluating how efficient the human resources function is.
References: Armendariz, S. (1995, Human resources: Making people your business. Career World, 23, 17-17. Retrieved from http://search.proquest.com/docview/209780734?accountid=35812 Neil, A. M. (2012). Marketing and business performance. Academy of Marketing Science.Journal, 40(1), 102-119. doi: http://dx.doi.org/10.1007/s11747-011-0279-9