Funny Ads
“Humour certainly succeeds in getting people’s attention and is the most effective advertising strategy of our time.”
Advertisement is one of the important things for a company’s marketing. It can say that in today’s modern life advertisement plays a key role in order for any company or product to succeed the advertisement must deliver a powerful message which attracts the consumer’s attention (Creativenerds 2010). That is because “advertising can achieve communications object such as informing people about brands, it can create awareness and it can move people closer to choosing one brand rather than another.” (Blithe 2009)
Humour has become a mainstay of advertising campaigns and has proven to be one of the most effective methods ever devised for selling products and creating a positive brand image (Clayton n.d.). That is because Funny advertisements are a way to make sure they provide something different to the eyes of customers to stand out in the crowd of products of services (SloDive n.d.).
Advertising is defined as a paid insertion of a message in a medium, and it is probably the most prominent of all marketing activities. Non-marketers often think that advertising is all that marketers do, which is of course not case the definition specifically excludes anything that is not paid for, or anything that does not pass through a medium, or anything that does not convey a message (Blithe 2009). However, it is true that using humour in advertisement can get people’s attention but it is not the most effective advertising strategy of our time. This essay will firstly show the disadvantages of using humour in advertising with some examples, and secondly, it also mentions some benefits of funny advertisement together with an example. The last thing is the recommendation about an advertising strategy.
It is clear that the most obvious advantage of funny advertisement is that it does get more attention from consumers and is better like. That is because
Advertisement is one of the important things for a company’s marketing. It can say that in today’s modern life advertisement plays a key role in order for any company or product to succeed the advertisement must deliver a powerful message which attracts the consumer’s attention (Creativenerds 2010). That is because “advertising can achieve communications object such as informing people about brands, it can create awareness and it can move people closer to choosing one brand rather than another.” (Blithe 2009)
Humour has become a mainstay of advertising campaigns and has proven to be one of the most effective methods ever devised for selling products and creating a positive brand image (Clayton n.d.). That is because Funny advertisements are a way to make sure they provide something different to the eyes of customers to stand out in the crowd of products of services (SloDive n.d.).
Advertising is defined as a paid insertion of a message in a medium, and it is probably the most prominent of all marketing activities. Non-marketers often think that advertising is all that marketers do, which is of course not case the definition specifically excludes anything that is not paid for, or anything that does not pass through a medium, or anything that does not convey a message (Blithe 2009). However, it is true that using humour in advertisement can get people’s attention but it is not the most effective advertising strategy of our time. This essay will firstly show the disadvantages of using humour in advertising with some examples, and secondly, it also mentions some benefits of funny advertisement together with an example. The last thing is the recommendation about an advertising strategy.
It is clear that the most obvious advantage of funny advertisement is that it does get more attention from consumers and is better like. That is because