Index Introduction to question 2 2 Body and findings 3 Organizational culture 3 Definition of organizational culture 3 Types of organizational culture 4 Organizational culture and change 5 Organizational culture at Google 6 Recommendations and opinions 7 Bibliography 10
Introduction to question 2
Google has become a revolutionizing company with incredible growth in the last thirteen years. Founded in 1998 Google is now known as the “World’s Best Search Engine”, and is considered both the fastest growing and the most innovative Internet Company worldwide. From 1998 to 2004 revenues had doubled and in 2005 revenues were worth $ 6 billion dollars. Google started with 20 employees and 10,000 search queries per day, but already one year later they dealt with 60 million queries per day while by 2005 and with 50,000 employees Google entered the list of “Most Powerful Brands” on 38th position.
Very soon after its inception, the two founders Larry Page and Sergy Brin, hired Eric Schmidt as professional help in terms of generating revenue. Google had and has a very special recruitment system. An employee has to go through a very tough hiring process which will at times take up to numerous months. Page and Brin are very picky about their future employees, but nevertheless they believed in top people with experience as well as in University graduates. In 2005 Google received an average 1,500 resumes per day and hired 25 people a week. People ‘wanted’ to work there.
With Google’s success also came a very large wealth for not only the owners, but also for the staff that has invested in the stock options and worked for the company on a regular basis. Now, when the organization has grown very big and plans on continue to grow at the same rate as before they face some though challenges, mainly how to maintain their innovative and