Griffin Case Study on Extream Motivation
INTRODUCTION: This case study explores some motivational strategies and theories which organizations use to motivate their employees. It begins by introducing Maslow’s hierarchy
pyramid and argues how needs are met during motivational programs. Then presents payfor-performance motivation by utilizing techniques from former General Electric CEO, Jack Welch. It continues with a human resource approach to motivation. The paper briefly looks at some approaches to motivation and evaluates how they are effective and why they are effective. In today’s business world, companies are employing a plethora of motivational techniques, in order to increase their profits. Human resources
departments use a merit based motivational program, an approach that focuses on the esteem of the employee, or a combination of both. The merit based, pay-for-performance program, employed by Jack Welch, uses money to motivate high performance, whereas the other approach focuses more on helping an employee feel better about his or her self, which will lead to higher performance. This study also explored different motivational approaches used by Seagate (world’s largest hard drive makers firm) company to motivate their employees. CASE QUESTION 1 Use Maslow’s hierarchy of needs to classify each needs of the rewards mentioned in this case. How do each of these rewards increase motivation? ANSWER: According to humanist psychologist Abraham Maslow, our actions are motivated in order achieve certain needs. This hierarchy suggests that people are motivated to fulfill basic needs before moving on to other, more advanced needs. This hierarchy is most often displayed as a pyramid. The lowest levels of the pyramid are made up of the most basic needs, while the more complex needs are located at the top of the pyramid. These are: — 1) Physiological Needs 2) Security Needs
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3) Belongingness Needs 4) Esteem Needs 5) Self-Actualization Needs Case Study- “Extreme Motivation”
Concerning Maslow’s
pyramid and argues how needs are met during motivational programs. Then presents payfor-performance motivation by utilizing techniques from former General Electric CEO, Jack Welch. It continues with a human resource approach to motivation. The paper briefly looks at some approaches to motivation and evaluates how they are effective and why they are effective. In today’s business world, companies are employing a plethora of motivational techniques, in order to increase their profits. Human resources
departments use a merit based motivational program, an approach that focuses on the esteem of the employee, or a combination of both. The merit based, pay-for-performance program, employed by Jack Welch, uses money to motivate high performance, whereas the other approach focuses more on helping an employee feel better about his or her self, which will lead to higher performance. This study also explored different motivational approaches used by Seagate (world’s largest hard drive makers firm) company to motivate their employees. CASE QUESTION 1 Use Maslow’s hierarchy of needs to classify each needs of the rewards mentioned in this case. How do each of these rewards increase motivation? ANSWER: According to humanist psychologist Abraham Maslow, our actions are motivated in order achieve certain needs. This hierarchy suggests that people are motivated to fulfill basic needs before moving on to other, more advanced needs. This hierarchy is most often displayed as a pyramid. The lowest levels of the pyramid are made up of the most basic needs, while the more complex needs are located at the top of the pyramid. These are: — 1) Physiological Needs 2) Security Needs
1
3) Belongingness Needs 4) Esteem Needs 5) Self-Actualization Needs Case Study- “Extreme Motivation”
Concerning Maslow’s