Groupon Case Study
5) What would you advice Groupon leaders to consider as their next application?
Groupon leaders can be commendeded for the work they have done so far. However, to drive growth and compete favorably, I would suggest that they take advantage of the social networking phenomenon to drive more customers to the site and encourage others in a participatory information sharing that would support their business ideas. They should also create an application that would limit the number of coupons based on quantity and time. This will mitigate the risk of losses when coupons are redeemed.
FBI Case study
1) What do you think were the real reasons why the VCF failed?
The real reason it failed was because of the unwillingness of the various agency to change
Groupon leaders can be commendeded for the work they have done so far. However, to drive growth and compete favorably, I would suggest that they take advantage of the social networking phenomenon to drive more customers to the site and encourage others in a participatory information sharing that would support their business ideas. They should also create an application that would limit the number of coupons based on quantity and time. This will mitigate the risk of losses when coupons are redeemed.
FBI Case study
1) What do you think were the real reasons why the VCF failed?
The real reason it failed was because of the unwillingness of the various agency to change